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VW debuts Get Happy Super Bowl ad

Brace yourself for another tidal wave of Super Bowl commercials. Volkswagen has released its spot for this year's big game. Set to air during the second quarter, the Get Happy spot follows one jubilant office worker as he makes his way through the day, spreading joy wherever he goes. The source of his happiness? A Volkswagen Beetle, of course. Now, if you're wondering why a gaggle of white guys are running around on your screen with Jamaican accents, it will help to know the spot is part of a larger Get Happy campaign featuring Jimmy Cliff.
The first ad in the series featured the artist singing his rendition of "C'Mon, Get Happy," complete with a little help from some notorious unhappy YouTube stars. You can take a look at the new ad before it airs below, along with the complete press release for a little more background.

2013 Volkswagen GTI Driver's Edition brings exclusivity to the granddaddy of hot hatches

The Volkswagen booth at this year's Chicago Auto Show was filled with various special edition models of the Beetle and GTI. In addition to the GTI Wolfsburg Edition, the Volkswagen GTI Driver's Edition helps to wrap up the 2013 model year as VW readies the all-new MkVII Golf next year.
Only 3,000 of the GTI Driver's Edition models will be produced in four-door body style only, and the available color palette will be limited to just Candy White, Carbon Steel Gray and Deep Black. The package will come standard with the GTI's Sunroof and Navigation package, and it will add unique features such as the 18-inch "Laguna" wheels, a golf-ball shift knob, partial leather seats and red-stitching on the carpeted floor mats. Buyers of this package will also get a certificate of authenticity and some GTI swag such as a hat, keychain and parking sign.
Starting price for the 2013 Volkswagen GTI Driver's Edition is $29,695 with the six-speed manual and $30,795 if you choose the DSG - both prices exclude destination charges.

Volkswagen reveals updated Sharan minivan for Europe

Volkswagen's experiment with rebadging Chrysler minivans as the Routan may not have gone so well for the German automaker in North America, but overseas it offers vans of its own. Even aside from the fullsize Crafter and Transporter vans sold by Volkswagen Commercial Vehicles, the passenger car division offers its own minivans like the Touran and the Sharan. Now it's revealed an updated version of the latter. The VW Sharan was first introduced back in 1995 and entered its second generation in 2009, built in Portugal alongside the Seat Alhambra and offering seating for seven in its five-door form. The new model looks largely the same as the existing one, but benefits from new taillights and a revised interior. But most of the upgrades are found under the skin. There's an array of turbocharged and direct-injected engines that are now up to 15 percent more efficient than those found in the existing model, with two gasoline engines ranging in output from 148 horsepower to 217, and three diesels producing 113, 148 and 181 hp. Along with the updated powertrain options, the revised Sharan also gets a host of new safety and convenience systems, including automatic post-collision braking, Front Assist with City Emergency Braking, Lane Assist, Adaptive Cruise Control, Park Assist and Blind Spot Monitor. Inside, the infotainment system has been upgraded as well. The updated Sharan arrives hot on the heels of the new Caddy released earlier this month and just in time for the 2015 Geneva Motor Show. Wolfsburg, 18 February 2015 Show premiere of the Sharan in Geneva - Even more technical highlights for the popular Volkswagen MPV - New TSI and TDI engines* are up to 15 per cent more fuel efficient Volkswagen is presenting the technically updated Sharan at the Geneva International Motor Show. Numerous new convenience and assistance systems make the family-friendly MPV one of the most advanced models in its segment. A wide range of infotainment systems also guarantees full connectivity to many smartphones and tablets. At the same time, the fuel economy of the petrol and diesel engines* was improved by up to 15 per cent. The updated Sharan will arrive on the German market this summer; advance sales begin in April. Along with the standard Automatic Post-Collision Braking System, which automatically initiates braking after a collision if the driver is no longer able to intervene, numerous optional assistance systems are available in the updated Sharan as well.