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The greenest cars of 2024: Vehicles that use the least fuel and cost less to operate

All-electric vehicles may make headlines for environmental friendliness and fuel efficiency, but the “greenest” car in America in 2024 has a gasoline engine. According to the American Council for an Energy-Efficient Economy's annual GreenerCars ratings of the most environmentally friendly cars, the latest Toyota Prius Prime SE plug-in hybrid tops the list of greenest cars, although it's something of an anomaly, because battery-electric EVs follow it in spots two to five. Of the top 10 vehicles in the ratings, six are electric and four are hybrids: Rank Make & Model Powertrain Green Score MSRP Estimated Annual Fuel Cost* 1 Toyota Prius Prime SE PHEV 71 $32,975 $529 2 Lexus RZ 300e EV 67 $55,150 $651 3 Mini Cooper SE EV 67 $30,900 $747 4 Nissan Leaf EV 66 $28,140 $741 5 Toyota bZ4X EV 66 $43,070 $689 6 Toyota RAV4 Prime PHEV 64 $43,690 $741 7 Hyundai Elantra Blue Gas Hybrid 64 $26,250 $864 8 Hyundai Kona Electric EV 63 $34,050 $695 9 Toyota Camry LE Gas Hybrid 63 $28,855 $907 10 Kia EV6 EV 63 $43,975 $689 11 Toyota Corolla Gas Hybrid 62 $23,500 $944 12 Hyundai Ioniq 5 EV 62 $41,650 $737 *ACEEE analysis using EIA data of annual cost—from gasoline, electricity, or a combination—of driving 15,000 miles The ACEEE also compiled two other vehicle rankings: the so-called “Greener Choices” and the “Meanest List.” The Greener Choices list includes a variety of high-scoring conventional vehicles, and the Meanest List identifies the worst-performing mass-market models. Finishing first in the “greener” list — which the organization says is about cars “available nationwide with among the lowest environmental impacts” — is the Honda Accord Hybrid. As far as the “worst-performing mass market” vehicle, that dubious distinction goes to the $184,000 Mercedes-Benz AMG G63. “ItÂ’s important for automakers to keep expanding affordable EV options rapidly so that the benefits of EVs are available to drivers across a wider spectrum of incomes as we transition away from cars that burn gasoline,” said Peter Huether, ACEEEÂ’s senior transportation research associate and lead researcher for the GreenerCars rankings. “For drivers whose needs are not met by todayÂ’s charging infrastructure, many efficient and affordable hybrid options are available.” Just over half the cars on the 2024 Greenest List start at under $35,000, including four EVs and three gas hybrids.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

First 2014 Toyota Corolla commercial dances through time

Despite the fact that the Toyota Corolla pretty much sells itself, the eleventh-generation 2014 model is getting a huge marketing push that aims to appeal to both Millennials (of course), as well as the older generations that have lived with the stalwart Japanese compact for decades. The first television advertising spot, called, "Style Never Goes Out of Style," shows that the Corolla has had a place in mainstream culture since its launch in the 1960s. We have to admit, it's pretty cool to see older models from the '60s, '70s and '80s come out to play for this commercial, especially the latter of those, as it gives us enthusiasts fond memories of the infamous AE86.
The whole web/broadcast/print/social media marketing campaign surrounding the 2014 Corolla is called "Elevate," because, according to Toyota:
Extensive market research shows that Millennials are looking to take their career to the next level and are looking to buy their first 'real' car to get them there. The design of the all-new Corolla is significantly elevated from the previous generations, creating a more dynamic and desirable image for the Corolla nameplate that will appeal to these younger buyers.