2002 Toyota Tundra Sr5 Extended Cab Pickup 4-door 4.7l on 2040-cars

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BMW, Toyota outline new tech joint venture, new sports car

Back in June, Toyota and BMW announced a "memorandum of understanding" outlining plans for the two companies to join forces on future products and technology development. On Thursday, they signed a more formal and binding agreement that goes further into detail about the partnership, and it all sounds pretty exciting. The two announced they will work together in four main areas:
Joint development of a fuel cell system
"Set up a feasibility study to define a joint platform concept for a mid-size sports vehicle"

Which sinister Scion FR-S would you buy?

Look beyond the utility. Look beyond the amenities, the infotainment, the hidden storage cubbies, and the 72-way adjustable seats. Yes, even the seats. Outside all the fluff of today's cars, there's a blank canvas waiting for an artist; cars can really come alive with a few tastefully placed modifications. These two Scion FR-S sports cars surely fall into that category, and when they both turned up on eBay, we figured we'd ask the question — which would you rather buy? The track-centric red car or the brutally simple black car ? Internet, you be the judge. The "widebody" look — with its outrageous fender flares and visible rivets—isn't for everyone, but this 2013 Scion FR-S happens to pull it off quite well. According to the listing, the pumped-up fenders, splitter, and additional aero bits are courtesy of legendary widebody purveyor Rocket Bunny. Overall, the racy body mods add a significant twinge of aggression to the once docile FR-S... a notion that's echoed underneath the hood. The heady Scion FR-S leverages an HKS supercharger system and exhaust, paired with a set of Buddy Club racing coilover shocks, Bee-R wheels wrapped in Yokohama ADVAN rubber, and a new engine management system. All in all, this looks to be one fierce track and street monster. RELATED: Check Out This Wild Toyota GT86 Wagon Concept But whereas the red car is a shout, the black car is a growl. Confident, powerful, yet restrained. The black 2013 Scion FR-S sports a sultry Varis Arising 2 body kit with carbon fiber accents lining its front lip and boot lid, as well as a brilliant set of projector headlights and Tom's taillights. The icing on the cake is the set of Work M1R gunmetal grey wheels, which come fitted with Michelin Pilot Super Sport tires. There's no supercharger in play here, but the Scion's 2.0-liter boxer engine does breathe a bit easer thanks new ceramic coated exhaust headers and a high-flow catalytic converter. It can also handle a bit better too, courtesy of sporty Cusco Street Zero 3 coilover shocks. If we're honest, both are quite jaw-dropping in their own unique styles. But which do you prefer? Related Video: This article by Zach Doell originally appeared on Boldride.com.

General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.