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2015 Toyota Tundra TRD Pro

Despite the earnest efforts of Japanese automakers like Toyota and Nissan, the American pickup truck scene remains wholly dominated by the likes of Ford, General Motors and Chrysler. This is not news. Part of the reason is because of the sheer number of variants offered by US automakers - everything from work-spec base trucks to house-leveling heavy duty models can be had, with a seemingly endless combination of engines, cab sizes, bed lengths and trim levels. It's a hugely profitable business, and though the Japanese automakers still offer competitive fullsize trucks, in terms of sheer volume, they simply don't compete.
But American pickups aren't just about work; there's a huge play aspect involved, too. Look at the desert-storming Ford F-150 SVT Raptor or the Ram Power Wagon - these butch trucks are built with superb off-road prowess in mind, and Detroit's Japanese rivals have once again largely been silent in this segment. Until now.
Introduced at the 2014 Chicago Auto Show, Toyota now offers the TRD Pro series of models that, in addition to the crazy-orange Tundra seen here, includes the smaller Tacoma pickup and 4Runner SUV. And this isn't just some pretty appearance package, either - there's honest-to-goodness capability baked into all of the TRD Pro models. Intriguing, for sure, so I recently spent a weekend with the big boy Tundra to see what's what.

Toyota has 200 orders for 2016 Mirai hydrogen fuel cell car

Toyota built 500 Lexus LFA supercars between 2010 and 2012 in what Automotive News has called a "secretive workshop." The automaker has been wondering what to do with that production line since the last LFA rolled off in December 2012 and, like so much else for Toyota these days, the answer is a hydrogen car – and in about the same small numbers. The 200 Mirai orders are "mostly from government and corporate fleets." – Masamoto Maekawa The 2016 Mirai fuel cell vehicle will go into production later this month at the old LFA workshop, which is located behind Toyota's Motomachi assembly plant in Toyota City. The skilled workers there have been doing other things (like building bicycles) since the last LFA was finished and now Automotive News says they will hand-build the Mirai so that the car can get the attention to detail Toyota wants and because there won't be that many of the hydrogen cars made for a while. Toyota has already said it will sell only 3,000 Mirai FCVs in the US by the end of 2017 (it won't arrive here until late 2015, with deliveries in Japan starting earlier). With 200 orders already in and a plan to build only 700 in 2015, Toyota is already talking about delivery delays. Toyota's executive vice president for domestic sales, Masamoto Maekawa, said that, "the 200 orders are mostly from government and corporate fleets." Production could remain at LFA Works for a while. One Toyota exec said that even if the company makes 2,000 Mirais a year, that would still be only 10 each day. Doesn't sound like there's going to be anyone working weekends for a while.

Despite slow sales, no new Scion models in near-term pipeline [w/poll]

According to a top Toyota executive, the Japanese automaker will not be introducing any fresh Scion models in the near future, Reuters reports. As of August, Scion sales for this year were down 1.6 percent from 2012 and accounted for only 0.3 percent of Toyota's overall US sales. And last month, Toyota Motor Sales USA Senior Vice President Bob Carter informed the 1,000 dealers who carry Scion that they can drop the brand without penalty.
However, never fear - Carter has assured that, while nothing new is coming for at least six months, the company is still very committed to the quirky Scion brand. Toyota launched Scion, which targets the youth market, in 2003, and sales peaked in 2006. The brand currently has five models, with the 2013 best-sellers being the FR-S sports coupe followed by the tC sedan and xB hatchback.
What do you think about Toyota's decision to hold off on introducing new or refreshed Scion models? Are they heading in the right direction, or does this spell doom for the funky Gen Y brand?