2005 Toyota Tacoma on 2040-cars

Auto blog

Toyota recalls 1.37 million more vehicles for Takata airbags

Toyota is expanding its passenger-side Takata airbag inflator recall campaign by an additional 1.37 million vehicles in the United States. The models covered under this broadened recall are the 2003-2007 Corolla, Matrix, and Lexus SC430; the 2005-2006 Tundra; and the 2005-2007 Sequoia. In total, Toyota says that this expansion brings the number of its vehicles covered under the Takata inflator recall in the US to 2.915 million. For these latest models, owners will be notified by mail soon. The move is similar to a recent decision by Honda to broaden its recall list. As with millions of other vehicles covered under these recalls, it's possible for exposure to moisture to cause the inflator to ignite too quickly in an airbag deployment. This can cause shrapnel to be sprayed at occupants. At least seven deaths have been potentially linked to these ruptures worldwide. TOYOTA EXPANDS TAKATA AIRBAG SAFETY RECALL TORRANCE, Calif., June 16, 2015 – Toyota Motor Sales, USA, Inc. today announced that it is expanding its recalls involving Takata front passenger airbag inflators. Based on recent information from Takata and the National Highway Traffic Safety Administration (NHTSA), Toyota will recall approximately 1,365,000 additional 2003-2007 Corolla and Corolla Matrix; 2005-2006 Tundra; 2005-2007 Sequoia; 2003-2007 Lexus SC430 vehicles. This brings the total number of Toyota and Lexus vehicles covered by Takata recalls in the U.S. to approximately 2,915,000. In the involved vehicles, the front passenger airbag inflators could potentially be susceptible to rupture when deployed and seriously injure vehicle occupants. "Toyota's focus remains on the safety and security of our customers, and we will continue to respond promptly to new developments so we can resolve issues for them as quickly, conveniently and safely as possible," said Dino Triantafyllos, chief quality officer, Toyota Motor North America. Multiple investigations into the root cause of the potential for inflator rupture are taking place, including by Orbital ATK, an independent engineering firm commissioned by an industry-wide joint testing initiative comprised of the ten automotive manufacturers conducting Takata-related recalls. All known owners of the affected Toyota / Lexus vehicles will be notified by first class mail to return their vehicles to a Toyota / Lexus dealer. The dealer will replace the airbag inflator with a newly manufactured one.

2015 24 Hours of Le Mans live race report

Check back regularly for more race updates every few hours. No, you don't need to stay up for the entire 24 Hours of Le Mans, but if you want to catch any of the action, Autoblog friend Reilly Brennan has a handy guide. And to keep you up to speed on the latest race events, we'll be posting live from Le Mans with regular race reports.Hour 1: Five laps in, Audi breaks up the three Porsches at the front, with the #19 919 Hybrid, driven by Nico Hulkenburg, passed by all three R18s. Hulkenburg eventually took back fifth position only to fall back again after the first pit stop. Meanwhile, clutch trouble kept the #23 Nissan GTR-LM in the pits until 15 minutes into the race. The other two Nissans were forced to start at the back of the grid after failing to the meet the 110 percent qualifying speed regulation. At the end of the first hour, just 7.5 seconds separated the first six cars. Then the factory team #92 Porsche GTE car caught fire, with the the #13 Rebellion P1 car taking frontal damage in the ensuing carnage. With the safety car out, the field is once again bunched up.Hour 2: The slugfest between Audi and Porsche continues, with neither side backing off. Halfway through the second hour the #7 R18 passes both leading Porsches for the top position. After another round of pits stops Porsche regains the lead until lap 30, when the Audi overtake once again and quickly pulls out a three-second gap. Nico Hulkenburg passes the other two Audis to join his Porsche teammates. At the beginning of the third hour it's Audi #7, Porsche #17, #18, and #19, followed by Audi #8 and #9. 33 seconds separates this group, with Toyota a minute back from the front car.Hour 3: On track the action refuses to stop. Although it's early, Audi is looking strong with the overall lead in the #7. What's more is that the Audis run four stints per set of tires, while the Porsche cars have to change rubber every third stop. But after a quick refueling, the lead R18 gets a tire puncture and comes back in 3 laps later, allowing Porsche to take over the top two spots. Then as the hour closes out a yellow flag causes traffic to bunch up and the #8 Audi gets stuck with nowhere to slow down. Driver Loic Duval dives for the side of the road but hits the guard rail and careens across the track, damaging the front and rear bodywork. The rest of the car is still intact, though, and once in the pits Audi replaces the entire front and rear of that in only three minutes.

General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.