Toyota Supra Mark Iv 1995 on 2040-cars

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Toyota cuts global production in April by 17%

TOKYO — Toyota is cutting its global production target in April to 750,000 vehicles, down 150,000 from an earlier plan, the automaker said on Thursday, as a semiconductor shortage and the COVID-19 pandemic bite into its plans. The news comes about a week after Toyota said it would scale back domestic production by up to 20% during the months of April, May and June to ease the strain on suppliers battling shortages of chips and other parts. "It is still difficult to foresee the situation several months ahead, and there is a possibility the current plan will be revised downward," the company said in a statement. Average monthly global production for the period from April to June would be about 800,000, Toyota added. Its global vehicle production will be down 10% in May and 5% in June from previous estimates at the beginning of the year, said Toyota executive Kazunari Kumakura. The shortages have led the automaker to repeatedly change its production plan, frustrating suppliers and prompting President Akio Toyoda to call the interval from April through June an "intentional cooling off" period. Apart from the persistent chips shortage, Toyota faces a number of challenges. Curbs against COVID-19 forced it to suspend a joint venture with China's FAW Group in the northeastern city of Changchun. The automaker also cited logistical hurdles for suspension at a plant in Russia amid political uncertainty sparked by the Ukraine invasion, which Russia calls a special operation. These factors were not reflected in the April-June global production plan, Kumakura said, adding that while Toyota had not yet suffered specific impacts from the Ukraine crisis, it would look into short- and long-term risks. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Plants/Manufacturing Lexus Toyota coronavirus chip shortage

Toyota wants half its vehicles in Japan to be hybrids

The Toyota Mirai hydrogen fuel cell vehicle could signal the future of motoring with a somewhat accessible price and cutting-edge green technology, but there's no guarantee for the model actually spearheading a revolution in the marketplace. In the meantime, the Japanese brand is continuing to focus on its hybrid powertrains and actually plans to build even more of them. As soon as next year, half of Toyota's sales in Japan could be electrically assisted. According to the Nikkei Asian Review, Toyota is pushing to sell 760,000 hybrids in Japan in 2016, compared to 684,000 last year. That figure would account for half of the company's sales in that country, and the company plans to increase overall production of its gas-electric models. The automaker could build 1.32 million of them next year, which would be about 30 percent more than in 2014. There's actually a financial incentive for Toyota to try this green strategy. Japan's rules for tax breaks on efficient models are about to get more stringent. According to the Nikkei Asian Review, only about half of all new models are expected to meet the guidelines for the incentives, compared to over 80 percent now, and the change could cost buyers as much as 100,000 yen ($840) more. With the impending debut of the next-gen Prius and heightened hybrid production, Toyota can position itself as an attractive choice to customers. News Source: Nikkei Asian Review via Green Car CongressImage Credit: Kazuhiro Nogi / AFP / Getty Images Green Plants/Manufacturing Toyota Hybrid

Subaru BRZ next generation will be sold in U.S. but maybe nowhere else

A new reports says that Subaru has "no plans" to launch its upcoming second-generation BRZ in Europe. If true, that means the 100-unit Final Edition announced earlier this year for the German market is truly the final edition for the Old World. Furthermore, according to the UK's Autocar, which reported the news, the BRZ "will be a U.S.-only model." That would indicate that even Subaru's home market of Japan would be denied access to the lightweight sports coupe, which seems unlikely. Toyota has been very tight-lipped about its own 86 version, so it's not clear which markets the BRZ's twin would be sold in. Though the article doesn't say why the BRZ won't be available in Europe, the Toyota 86 and Supra's chief engineer Tetsuya Tada may have given a clue. In a 2019 interview at the Supra's U.S. launch, he revealed that one reason he partnered with BMW was because he wanted the Supra to be a truly global sports car. Given the rapid tightening of safety and emissions regulations in various markets around the world, if Toyota were to have built its own engines and platforms from scratch, development would have taken too long. "If we had gone that route, the car would not be done, even today [in May 2019]. It wouldn’t be out for at least a few more years. The problem is, you canÂ’t sell a car like I showed you today in 2021." It looks like that may have been a prescient move. The BRZ is presumed to share a 2.4-liter boxer four with the Ascent and 2020 Outback, neither of which is sold in Europe. It's predicted to have 220 horsepower and retain its rear-wheel-drive layout. Sadly, it looks as if the Supra will be Toyota's last global sports car model. The 2021 BRZ will be revealed November 18.