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Toyota TRD Pro lineup coming next week

A mysterious Toyota commercial recently popped up on YouTube teasing a new TRD Pro lineup for the Tundra, Tacoma and 4Runner, and now we're getting our first official word straight from the automaker on the matter. Courtesy of its Facebook page, Toyota is promising that the TRD Pro models will be introduced on February 6th, ready to "conquer the great outdoors."
This date just so happens to mark the first day of the always-truck-friendly Chicago Auto Show, so while Toyota isn't saying as much, we're almost certain the trucks will show up next week in the Windy City. It's not clear what sort of upgrades TRD Pro brings, but it definitely includes black wheels and a tweaked front end featuring a thick, single-bar grille and bold lettering in place of the stylized Toyota logo (shown above on the Tundra).
Scroll down to see the video, and head over to Toyota's Facebook page to see a teaser image of the 4Runner TRD Pro.

BMW could have a fuel cell vehicle by 2020

The Ultimate Driving Machine may start emitting water vapor, which may not thrill gearheads but could be good for the environment. BMW may have a hydrogen fuel-cell electric vehicle to sell as soon as the end of the decade, UK's Auto Express says, citing people familiar with the process that it didn't identify. And the model will likely be sold within the i sub-brand that includes the i3 electric vehicle and the i8 plug-in hybrid. "We are working on fuel cell development, but we are not able to comment on vehicle plans at this stage or timing at this point," BMW spokesman Dave Buchko wrote in an e-mail to AutoblogGreen on Thursday. Chatter about a potential BMW fuel-cell vehicle has been getting louder in recent months. Late last year, Autocar reported that BMW was mulling using Toyota's fuel-cell system for a version of what would be called the i5 (all the better to quietly cruise the interstate running up and down the West Coast, we guess). BMW and Toyota have been working together on accelerating the development of fuel-cell technology since 2013. Toyota has since made good on the effort of selling fuel-cell vehicles by introducing the Mirai in Japan last year and is preparing to start sales in California later this year. But BMW has been mum, so far. Featured Gallery 2014 BMW i3: First Drive View 33 Photos News Source: Auto Express via Hybrid CarsImage Credit: Copyright 2015 Sebastian Blanco / AOL Green BMW Toyota Hydrogen Cars i5

Toyota Camry incentives and fleet sales cranked to keep sales crown, insiders worried

We've been watching for some time now as Toyota has piled more incentives on the hood of its Camry sedan, and Automotive News reports that the we're not the only ones with raised eyebrows. The current Camry hasn't even been on the market for two years, but the family sedan segment is more hotly contested than it has been in years. It's that high level of competition that has led the automaker to uncharacteristically add more money on the hood in order to assure it maintains its long-held title of America's Best-Selling Car, a mantle it has owned for a dozen years. It's ramping up fleet sales, too.
According to the analysts at TrueCar, Toyota has bumped incentives per unit every month this year, now totaling some $2,750 as of May, a 38-percent hike over this time last year. That's more spiff money than the segment's other best sellers, the Nissan Altima ($2,400), Ford Fusion ($2,300) and Honda Accord ($1,400), all of whom have actually decreased their incentive spend by 20- to 40-percent over the same period.
The ramp up in incentive spending and fleet sales has analysts concerned that Toyota will tarnish the Camry's historically sterling resale value. ALG pegs the 2013 Camry's current 36-month residual value at 54.4 percent, well ahead of the segment average's 50.9 percent (but shy of the Accord's 55.6 percent). However, analysts are concerned that as the current generation ages, their resale values will eventually plummet if incentives continue to increase as Toyota looks to keep the Camry's best-selling car crown going forward.