2003 Toyota Sequoia Sr5 Sport Utility 4-door 4.7l on 2040-cars

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Toyota's HaMo urban mobility carsharing program comes to France

We're guessing no one's nuts enough to try to take one of Toyota's three-wheeled leaning electric i-Road vehicles up into the French Alps. Still, the town of Grenoble, France, which sits at the foot of the mountains, has received 35 of those vehicles as part of a carsharing pilot program. Toyota's thrown in 35 four-wheel Auto Body COMS vehicles into the program as well. Grenoble, which is about 200 miles north of Marseille, was presumably chosen because of existing carsharing programs run by Cite-lib. This program, dubbed "Cite lib by Ha:mo," goes a little more futuristic, though, as it's part of what Toyota calls its "Ha:mo" plan (Ha:mo is short for "harmonious mobility"). The program will run for three years and includes 27 charging stations near bus lines and train stations. The public will be charged anywhere from three to 19 euros ($3.80 to $24.50 US) to use the vehicles for between 15 minutes and four hours. The good news is that drivers can pick up the vehicles in one location and drop them off in another. Toyota started testing the i-Road vehicles in Toyota City, Japan, this past March. The trike is about three feet wide and has a top speed of 28 miles per hour. Check out Toyota's press release below and read AutoblogGreen's "First Drive" impressions of the i-Road here. "Cite lib by Ha:mo", a New Type of Urban Mobility Based on Ultra-Compact Electric Vehicles Connected to Public Transport, Launches in Grenoble, France This innovative car-sharing service aims to prepare the City and agglomeration of Grenoble for electric mobility within a comprehensive multi-modal mobility plan. The three-year trial project brings together the competencies and services of five partners: the City of Grenoble, the Metro Area, French electricity company EDF and its affiliate Sodetrel, Toyota, and Cite lib, the local car-sharing operator. 35 three-wheel Toyota i-ROAD and 35 four-wheel Toyota Auto Body COMS will be available for short city trips in 27 charging stations installed and operated by Sodetrel - including for one-way trips from one station to another. A total of 120 charging points for the project and 41 for other plug-in vehicles will be added to the city's transport infrastructure. A simple pricing plan dubbed "3, 2, 1 euros" for respectively the first, second and third 15-minute increments will be proposed to Grenoble citizens.

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

Toyota sees Camry share loss despite predicting increasing sales

Toyota may be set to lose share the midsize sedan market. While speaking with Automotive News, Toyota North America CEO Jim Lentz said that if his company kept pace with the current swell in the market for family four doors, Toyota would need to sell around 500,000 Camry models. "I'm not sure we can do much more than 400 [thousand] today," Lentz said.
But that doesn't mean Camry sales are shrinking - on the contrary, Lentz thinks Toyota will likely sell more Camry units in 2013 than it did in 2012, it's just that the company isn't keeping pace with segment's current explosion in popularity. Industry wide, midsized sedan sales have increased by 20 percent. "Are we going to lose [Camry] share? Probably so," Lentz said, "but we will continue to grow in raw volume."
Toyota sold 404,886 Camry units last year, and the company just revised its 2013 sales objective from 2.18 million units earlier this year to 2.2-million plus units, so while things are looking up for the brand and Camry sales may be on the rise, Toyota may not have the muscle to keep up its share in the sedan segment. Whether that's because of a production bottleneck or a predicted sales ceiling isn't clear. We've got a call in and will update this news item if/when we learn more.