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Toyota struggling in Latin American market, attempting recovery

With uncertainty in the US and Chinese markets, automakers are scrambling to rev up their efforts in what were traditionally secondary markets. Take Toyota's efforts in Latin America. A recent story from The Wall Street Journal highlights the Japanese brand's push in the southern hemisphere, particularly in Brazil, where it has expanded its operations and installed new executives with a greater range of powers, all in a bid to grab a bigger slice of the ever-growing South American pie.
South America is dominated by General Motors, Fiat and Volkswagen, which maintain a combined 60 percent of the market share - Toyota holds a mere 4.5 percent. The WSJ spoke with Steve St. Angelo, Toyota's boss in Latin America, who said, "We are playing catch up, but we're catching up fast. We now have the resources to give the region the attention it really needs and deserves."
That attention includes an all-new, locally produced small car called the Etios. As bewildering as it seems, Toyota wasn't competing in the low-cost economy car market in South America. With the Etios, which arrived in September of 2012, its sales in the first seven months of 2013 are up 75 percent.

Toyota follows Tesla, makes hydrogen patents open source

Back in June, Tesla said All Our Patents Are Belong to You as it released its electric vehicle patents to the world. CEO Elon Musk said at the time that patents, "serve merely to stifle progress, entrench the positions of giant corporations and enrich those in the legal profession." Despite some disagreement on which gasoline alternative (electricity or hydrogen) will power the automotive future, it looks like the folks over at Toyota like the idea of making advanced technology easier for others to get their hands on. Last summer, Tesla said that it would, "not initiate patent lawsuits against anyone who, in good faith, wants to use our technology." In an announcement today at CES, Toyota said it would let "automakers who will produce and sell fuel cell vehicles, as well as ... fuel cell parts suppliers and energy companies who establish and operate fueling stations" get free access to 5,680 fuel cell related patents around the world. That means if you're interested in building your own Mirai H2 car, you can now get some of the instructions. There's a catch, though, in that Toyota's H2 vehicle patents will only be free, "through the initial market introduction period, anticipated to last until 2020." Patents about making and selling hydrogen will be free "for an unlimited duration." Toyota's Senior VP of Automotive Operations, Bob Carter, said that, "At Toyota, we believe that when good ideas are shared, great things can happen. ... By eliminating traditional corporate boundaries, we can speed the development of new technologies and move into the future of mobility more quickly, effectively and economically." Toyota generates a lot of patents each year – 1,491 in 2012 in the US alone, for example – but it did not see fit to make them all open to competitors. While we don't know for sure how many automakers have decided to use Tesla's patents since they were made public, but it appears that interest in the technology is muted. We'll have to wait and see how the industry reacts to the influx of H2 information. We hope this will be one of the topics Musk addresses in his Reddit AMA later today. Toyota Opens the Door and Invites the Industry to the Hydrogen Future More than 5,600 fuel cell and related patents available for royalty free use Patents include industry leading fuel cell technology used in new Toyota Mirai January 05, 2015 2015 CES - TMS SVP Bob Carter's speech LAS VEGAS, (Jan.

2021 Toyota Camry AWD vs. midsize all-wheel-drive sedans | How they compare on paper

Just as crossovers have become the dominant body style in the car market, the all-wheel drive they frequently feature has become more popular. In fact, all-wheel drive is so popular that automakers are increasingly putting it in traditional cars. The latest car to add driven wheels is the 2021 Toyota Camry. It will offer all-wheel drive on most of its trim levels, though only with the four-cylinder engine. It isn't alone in this market, though. So we've compiled the Camry's specifications, along with those of a couple of its competitors for comparison. For the purposes of this analysis, we're sticking with the AWD veteran 2020 Subaru Legacy equipped with a naturally aspirated 2.5-liter engine and the relative newcomer 2020 Nissan Altima. Both are similar in pricing and power to Camry. We've skipped the turbocharged Legacy and the turbocharged Ford Fusion with all-wheel drive as both have higher base prices and significantly more power. We'll take a look at these three sedans engine output, fuel economy, pricing and space. Below is a chart with all the raw numbers, and below that is more in-depth discussion of the cars. Performance and Fuel Economy These sedans are very closely matched, but one area where a clear winner emerges is in output. The Camry has a solid 21 horsepower and roughly 10 pound-feet of torque over the Subaru and Nissan. This, despite all of the engines having the same displacement. That power should make it quicker than the approximately 50-pound-heavier Subaru, though the Nissan Altima may stay with it thanks to its curb weight being about 100 pounds less than the Toyota. Also worth noting is that only the Toyota offers a traditional automatic transmission, whereas the Subaru and Nissan rely on CVTs. Subaru and Nissan have both dramatically improved their CVTs to the point they're quite unobtrusive, but if you strongly prefer the feel of softly shifting gears, the Toyota is your choice. In our experience, all three of these sedans are pleasant to drive with suspension and handling clearly tuned in favor of comfort over quickness. Fuel economy is close to a dead heat. Toyota hasn't announced official fuel economy numbers for the all-wheel-drive model, but we can estimate that, as with most all-wheel-drive variants, mileage will be slightly lower than normal models. We're betting it will only about 1 mpg worse than front-drive variants. That puts it in the same 29 to 30 mpg overall range as the Subaru and Nissan.