2009 Toyota Matrix Base Wagon 4-door 1.8l on 2040-cars

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Toyota celebrates 30 years of 4Runner with... incentives?

Many Americans view their 30th birthdays as significant milestones, even though the average life expectancy here is more than 2.5 times that age. So you might think Toyota would be keen to party over the 30th anniversary of its 4Runner, since most models don't even live to half that age. You can put that idea away unless you consider discounts of $500 to $1,000 something worthy of cake and kazoos, since it appears that's all the birthday SUV will get. That's right, not even a trim-and-tape special edition or so much as a sticker. We asked Toyota for comment and were told they had "No other 30th anniversary 4Runner items to announce at the time."
So, about those incentives: they climb from $500 on the SR5 and Trail editions to $750 on Premium models and $1,000 on the Limited trims. Toyota says they're available at dealerships now and will last for the entire year. There's a press release below with a little more background, and there's a sad violin playing somewhere in the distance.
Disappointed, party of one, your table is now ready...

Toyota Yaris Hybrid-R is road-going version of brand's racing technology [w/video]

Did you know that the Yaris is Toyota's best-selling vehicle in Europe? That may help explain to us Americans why the car that's lowest on the company's totem poll here in the US got turned into an all-wheel-drive hybrid track monster for the 2013 Frankfurt Monster Show.
Called the Toyota Yaris Hybrid-R, this three-door pocket rocket isn't just a hybrid making a lot of horsepower - it incorporates technology from Toyota's TS030 Hybrid racecar that competes in the FIA World Endurance Championship series, including the 24 Hours of Le Mans. The Yaris Hybrid-R packs a 300-horsepower, turbocharged, 1.6-liter four-cylinder engine under its hood, which should be enough for most speed freaks, but Toyota pairs it with two 60-hp electric motors at each rear wheel (the same ones used in the production Yaris Hybrid that's sold in Europe). That makes total system output an insane-for-this-size 420 hybrid horsies.
But that's not all, as the Yaris Hybrid-R forgoes the traditional battery pack below the rear seats in favor of a supercapacitor, which can both hold more energy and has a much faster power charge/discharge speed than traditional batteries. Paired with the supercapacitor is a third 60-hp electric motor/generator positioned between the engine and six-speed sequential transmission. Its job is to feed the super capacitor energy during deceleration and direct its power to the rear electric motors when more grip and oomph is needed.

Jay Leno gets behind the curtain on the design of the Toyota FT-1 concept

Hinting at the future of Toyota performance vehicles, the FT-1 concept was one of the stars of the Detroit Auto Show this year. It even nabbed fourth place in our Editors' Choice list. While he's a few months behind the car's official reveal, Jay Leno managed to get the only existing concept of the sports coupe wheeled into his garage to take a closer look, and he's pretty impressed.
Leno speaks with Alex Shen and William Chergosky, the exterior and interior chief designers of the FT-1 respectively, to get a better idea of the inspirations behind the concept. Jay heaps high praise on it for mixing Italian and Japanese design and says he likes the look even more than the Lexus LFA. The coupe isn't a product of either country, though. It was penned at Toyota's CALTY Design Research center in Newport Beach, CA.
The designers go into the entire history of the FT-1, and Shen even admits that Toyota design lacks an emotional factor at the moment. It's a fascinating interview behind some of the little touches you might miss at first glance. Unfortunately, the model doesn't have the green light for production yet and may never get made. In any case, scroll down to watch Leno swoon over the coupe.