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Toyota delves into the history of its Land Cruiser

One of the longest-produced, most widely distributed vehicles in all of automotive history is also one of its most rugged: the Toyota Land Cruiser. With 60 years of continuous production, 14 different model lines and thousands of variations of the Jeep-like sports utility vehicle, the Land Cruiser became a success worldwide and developed a cult following among enthusiasts here in the US.
We'll be the first to admit that tracing the vehicle's lineage from its humble beginnings as a prototype for Japan's National Police Reserve in 1951 to what it is today isn't an easy task, especially when one considers that the types of Land Cruisers produced traditionally have varied from market to market. For example, the Land Cruiser sold in the US is very different from the US-only 40 series Land Cruiser-inspired FJ Cruiser, which is itself different from the Land Cruiser Prado sold in other world markets.
To cover the Land Cruiser's sixty-plus year history from start to present, someone over at Toyota UK was thoughtful enough to devote a plus-size blog post to it. It's worth a read if you have a spare 10 or 15 minutes - and even if you don't, you can check out our historical gallery above. Enjoy!

Toyota says fuel cells could cost no more than diesels soon

Toyota wants to bring the cost of hydrogen fuel-cell vehicles down to something along the lines of a diesel vehicle's price tag. It just might take until the alliterative year of 2022 to hit that target. Such is the challenge of modern engineering. Fuel-cell vehicle costs may eventually approach diesel vehicle costs because of the relatively expensive process of both making a diesel engine and including it with particulate filters and other treatments required to reduce the soot once associated with such engines, Automotive News says, citing comments from Toyota executive Katsuhiko Hirose. And, while engineers initially estimated that fuel cells and diesels would reach price parity in about 15 years, Hirose said Toyota higher ups weren't satisfied with that answer and think the timeframe could be cut in half. The Japanese automaker in January said it would ramp up the manufacturing rate of its first production fuel-cell vehicle, the Mirai, to about 700 units this year and to 2,000 vehicles for 2016. Later this year, Toyota will start selling the Mirai in the US for either $57,500 as a purchase or $499-a-month lease, and both options come with free hydrogen. Who can say that about diesel fuel? Related Videos:

Toyota promises a next-generation Land Cruiser is on its way

On sale since the 2008 model year and facelifted twice in the interim, the Toyota Land Cruiser has lately begun rolling out the special editions. Last year we got the 2019 Lexus LX Inspiration, this year we got the 2020 Land Cruiser Heritage Edition. This likely means a changing of the model guard is close, the 300-Series Land Cruiser on the horizon to replace the current 200-Series. When Motor Authority asked Toyota SVP Bill Fay about the U.S. getting the next generation, Fay replied, "We are fully committed to the Land Cruiser for the foreseeable future." The reason for the question could have been Land Cruiser sales figures for the past 14 years, when the model never cleared 5,000 units. The swankier Lexus LX sibling sells in greater numbers, but even lumping the two trucks, they've crested 10,000 sales just twice since 2005. On top of that, two of the largest regional markets for the Land Cruiser are Australia and the Middle East, which have different regulatory regimes, and the 2019 Highlander has a three-row option. Why carry on with the Land Cruiser here? Fay told MA the body-on-frame bruiser is a "heritage vehicle," a staple in the U.S. lineup since 1958. But the Cruiser that comes next is expected to LS-ify its powertrain formula, which means getting rid of V8s for V6s. The 5.7-liter V8 with 381 horsepower, 401 pound-feet of torque, and an EPA rating of 15 miles per gallon combined should go away. The 3.5-liter twin-turbo V6 in the Lexus LS 500 gets the nod to take its place, as the Land Cruiser make concessions to fuel economy and emissions standards. A poster on a forum said it's possible that a Dynamic Force version of that engine might appear. As is, that engine makes 416 hp and 442 lb-ft in the luxury sedan and is mated to a 10-speed automatic, the same transmission said to replace the current eight-speed in the Land Cruiser. Automotive mediums predict a hybrid Cruiser, too, potentially with the same 3.5-liter naturally aspirated V6 and 10-speed auto in the LS hybrid, putting out 354 combined horsepower in the sedan. Because there are so many Land Cruiser versions around the world, it's impossible to say whether V8 options will die globally. Land Cruiser fans, either through desperation or good intel, say that isn't the case.