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Toyota finds profit in Europe thanks to hybrid sales

In the land of diesel, Toyota appears to be making money its own way and thereby making more of it. The Japanese automaker is taking on Europe's diesel-centric ways by substantially boosting sales of hybrids on the continent. That, along with cost cutting measures, has increased the company's European profitability, Automotive News says, citing recent remarks by Toyota's European operations chief Didier Leroy. Toyota, which lost money in Europe between 2008 and 2011, started turning things around two years ago by cutting labor at places like UK factories while consolidating production of models such as the Auris and Yaris hybrid vehicles. During the most recently completed financial year, Toyota Europe reported earnings that were up 75 percent from the year before, despite revenue being up just five percent. The company also aims to sell at least 1 million vehicles in Europe by next year and is boosting sales in countries like Russia. Late last year, Didier told Bloomberg News that Toyota's European market share was rising about one percentage point a year, while production at Toyota's factories in countries like France, Turkey and the UK were running at full capacity. Toyota estimated at the time that hybrids accounted for about a fifth of Toyota's European sales.

Toyota Camry Hybrid SE adds a dash of limited-edition sport

For drivers who want to benefit from the increased efficiency of a hybrid sedan but who don't want to look like they'd rather be hugging trees, Toyota has just announced its 2014.5 Camry Hybrid SE Limited Edition.
The SE LTD combines the exterior bits and pieces that make the SE look sportier than other Camry models with the 2.5-liter, four-cylinder engine, electric motor and nickel metal hydride battery pack of the Camry Hybrid. That means the Hybrid SE offers up 200 combined system horsepower to the front wheels, and we'd expect it to be rated at the same 40 miles per gallon city and 38 highway of the Camry XLE Hybrid.
Only 5,000 units will be produced between February and June of 2014, with an asking price of $27,845, which is about $700 more expensive than the base Camry Hybrid LE or $2,620 less than the Hybrid XLE that Toyota says shares a similar level of equipment. Sounds like a fair shake to us. Scroll down below for the complete press release.

Recharge Wrap-up: Japan's new hydrogen rules could help Toyota, New Delhi pollution worse than thought

The European Union is funding Fastned EV fast-charging corridors in Germany. The EU has set aside 2 million euros as part of its Trans-European Transport Networks program for Fastned to build the charging stations along major highways in Germany. The EU plans to help fund a network of 155 fast-charging stations along popular routes in Germany, Sweden, Denmark and Holland. Of those, Fastned will build 94 stations in Germany and Holland. Read more in the press release below. Revised hydrogen rules in Japan will make it easier to create hydrogen fueling infrastructure. Japan's Ministry of Economy, Trade and Industry has created guidelines allowing for liquefied hydrogen at filling stations, exceptions to required distances between precooling equipment and public facilities and less expensive materials for hydrogen storage. Toyota stands to gain from the new standards, as making fueling more readily available makes it easier to sell customers on the Mirai fuel cell vehicle. The result could be fiercer competition between Toyota and Tesla in Japan. Read more in the press release below, and at Tech In Asia. New research finds that New Delhi roads suffer from much worse pollution than the average levels recorded throughout the city. Pollution along roads is up to eight times higher than the numbers shown by urban background pollution monitors. With half of the city's population living within 300 meters of a major road, it's a major health concern. Joshua Apte of the University of Texas, Austin, recorded various pollution levels from inside vehicles in hopes of showing the difference between ground-level pollution and the lower numbers at monitoring sites. In the process, Apte found himself developing bronchitis on a quarter of his visits to the city. Read more at the Columbus Telegram. Featured Gallery 2016 Toyota Mirai View 15 Photos Related Gallery Fastned Fast Charging in Germany News Source: Fastned, Japan Ministry of Economy, Trade and Industry, Tech In Asia, Columbus TelegramImage Credit: Toyota Green Tesla Toyota Electric Hydrogen Cars recharge wrapup