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Toyota to boost its Subaru stake to more than 20%

TOKYO — Toyota Motor Corp plans to raise its stake in Subaru Corp to more than 20% from around 17% now, a deal that would also see the smaller firm invest in Japan's top automaker, two people with direct knowledge of the matter said on Friday. The deal is due to be approved at a Toyota board meeting on Friday, the people said, declining to be identified because the information has not been made public. The investment would come a month after Toyota and another smaller Japanese automaker, Suzuki, said they would take small equity stakes in each other. Such tie-ups highlight how automakers are scrambling to chase scale, manage costs and boost development. Traditional car makers, especially smaller ones like Subaru and Suzuki, are struggling to meet the fast pace of change in an industry being transformed by the rise of electric vehicles, ride hailing and autonomous driving. Toyota's investment is likely to cost more than 70 billion yen ($650 million) based on Subaru's stock market value, said the Nikkei business daily, which first reported the news. Subaru is likely to reciprocate with a stake in Toyota that would roughly equal the value of Toyota's additional investment, one of the people told Reuters. The companies have long worked together on projects such as the Toyota 86 and Subaru BRZ twins. At one time, Subaru built Toyota Camrys in its Indiana plant. Representatives for both Toyota and Subaru said the news was not something that had been announced by their companies. "The plan appears to be to ultimately make Subaru a fully owned subsidiary, to help create a 'mega Toyota.' This is the first step towards that," said Takeshi Miyao, managing director of Carnorama, a consultancy. "It's all about building scale." Subaru is particularly strong in sport-utility vehicles (SUV) and all-wheel-drive technology. The two automakers in June said they planned to jointly develop an electric sport-utility vehicle on a platform produced together, to split costs. Car markers around the world have been joining forces to slash development and manufacturing costs of new technology. Ford Motor Co and Volkswagen AG have said they will spend billions of dollars to jointly develop electric and self-driving vehicles. Toyota seems to be particularly keen to build scale now by investing in smaller, domestic automakers, rather than forging cross-border tie-ups like some of its rivals.

Toyota's production fuel cell car to cost between $50-100k

While the cost of building a hydrogen fuel cell vehicle continues to go down over time, reports over the last few years have steadily maintained that the first Toyota hydrogen-powered vehicles for customers should ring up for around $50,000. Company officials cited this figure way back in 2010, and have reiterated it in subsequent years.
So, while a recent Automotive News report about the cost of Toyota's 2015 Hydrogen car doesn't offer up any new figures, it does offer an interesting pricing wrinkle. According to the report, the "cost factor" for the hydrogen vehicles will be in the $50k ballpark, meaning the retail price could be anywhere from there, up to as much as around $100,000.

Toyota bringing updated Avensis to Geneva

The upper end of Toyota's sedan lineup in America may be all about the Camry and Avalon, but that's not the case everywhere in the world. Back home in Japan, Toyota offers the Crown and the Mark X. But in Europe, it all comes down to the Avensis. And the Japanese automaker is about to roll out an updated version at the upcoming Geneva Motor Show. The Avensis, for those unfamiliar, is Toyota's challenger to the likes of the Ford Mondeo (which we know as the Fusion) and the Volkswagen Passat, available in both sedan and wagon forms. It was first introduced in 1997 and is currently in its third iteration, but what you see here is not the fourth-generation model but an update on the MkIII that hit the European market in 2009. Full details on the refreshed model have yet to be disclosed, but the new Avensis clearly benefits from revised styling – carried out at the company's design studio in the South of France, with production to continue at the Burnaston plant in the UK. Expect a revised interior, updated equipment and a new engine range to also be part of the mix when the new Avensis is revealed in full early next month in Switzerland. TOYOTA TO REVEAL NEW AVENSIS AT THE GENEVA MOTOR SHOW Toyota will reveal the new Avensis at the Geneva motor show (3 – 15 March), the latest development of its contender in the European mid-size (D-segment) car market. New Avensis has been styled at Toyota's ED2 design studio in the South of France and developed by the company's R&D centre in Brussels. It will be built by Toyota Manufacturing UK at the Burnaston car plant, near Derby. The new model will deliver innovations in comfort and safety and will feature a new range of engines that promise both performance and efficiency. Avensis has been designed to appeal to fleet and private customers alike. Toyota will present new Avensis and host a press conference on its stand at the Geneva motor show at 12:15 on 3 March. Featured Gallery 2016 Toyota Avensis News Source: Toyota Geneva Motor Show Toyota Wagon Sedan 2015 Geneva Motor Show toyota avensis