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Toyota ups Prius incentives to $3,000 for some Californians

So, Southern Californians, here's a little math question for you. If Toyota is offering about $3,000 in incentives on the Prius in San Francisco and just $2,500 in perks in Los Angeles, is it worth it to take the trip up? Yes, but barely. Looking to goose sales in by far its largest US market, Toyota is continuing many of the incentives it started in April to reverse the trend of falling year-over-year Prius sales, according to Green Car Reports. Specifically, Toyota is offering discounts worth about $3,000 in San Francisco, though many of those incentives expire May 26, Green Car Reports says, citing Cars Direct. Down in LA, those incentives are worth about $2,500, though they do extend until June 1. While US Prius sales fell last year, they did rise two percent in California. Through April, the four Prius variants combined for sales of 15,235 units, down 15 percent from a year earlier. And for those looking to do a little comparison shopping, a one-way flight from Los Angeles to San Francisco is running about $200, while that drive down will cost about $30 in gas (it is a Prius, after all). Factoring in the rides to and from the airports, though, we'll call it a wash.

Toyota and Mazda invest another $830 million into Alabama crossover plant

The joint-venture car factory Mazda and Toyota are building in Alabama just got more expensive. The two companies agreed to invest another $830 million into the factory, bringing total cost up from the initial $1.6 billion to about $2.3 billion. In their press release, the companies noted that the money is going to improve production processes and accommodations for design changes to vehicles built there. The companies announced the factory back in January 2018. Both companies will build a crossover model. Details are scant, but we know they're both new models that haven't been announced or teased yet. Mazda's crossover will be a North American-specific model that should go into production in 2021. Toyota initially planned to build Corollas at the plant, but changed course to a crossover a little later. The factory will be able to produce as many as 300,000 cars a year, divided equally between Mazda and Toyota for 150,000 apiece. The companies plan to hire around 4,000 people to work there, and 600 have already been hired. Applications for production jobs will be accepted later this year, and there aren't any mentions about major delays from the pandemic, so we expect Mazda's production targets haven't really changed. Related Video:     Plants/Manufacturing Mazda Toyota Crossover

First live photos and impressions of Toyota's 2014 Corolla

After releasing official pictures and a press release about an hour earlier, Toyota chose an aircraft hanger at the Santa Monica airport as the venue for the global introduction of its highly anticipated 2014 Corolla. Following an extended aerial acrobat show, which included performers running along the walls, swimmers romping in a massive overhead clear plastic pool and angry dancers destroying their cardboard stage in a glittery fit... the all-new C-segment star of the show was lowered on cables from the ceiling. (After the strobe lights and pounding sound that preceded it, the final vehicle reveal was almost anticlimactic.)
Face-to-face with the eleventh-generation sedan, we liked what we saw. Compared to last year's Corolla, the new model appears smaller in person - yet that is mostly an optical illusion. By the tape, it is four inches longer and slightly wider than its predecessor, but a bit shorter. The wheelbase has been stretched nearly four inches, yet the front and rear overhangs only give or take about an inch in the conversion. With the exception of the enormous wheel/fender gap (the new Corolla seems to ride too high), its overall proportions are very pleasing.
The fresh styling is modern and stylish, with sculpted lines that add character to a formerly bland sedan