1985 Toyota Celica Supra Mkii Mk2, 2.8l N/a Ma67 Motor 5 Spd Manual Transmission on 2040-cars

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Toyota finds profit in Europe thanks to hybrid sales

In the land of diesel, Toyota appears to be making money its own way and thereby making more of it. The Japanese automaker is taking on Europe's diesel-centric ways by substantially boosting sales of hybrids on the continent. That, along with cost cutting measures, has increased the company's European profitability, Automotive News says, citing recent remarks by Toyota's European operations chief Didier Leroy. Toyota, which lost money in Europe between 2008 and 2011, started turning things around two years ago by cutting labor at places like UK factories while consolidating production of models such as the Auris and Yaris hybrid vehicles. During the most recently completed financial year, Toyota Europe reported earnings that were up 75 percent from the year before, despite revenue being up just five percent. The company also aims to sell at least 1 million vehicles in Europe by next year and is boosting sales in countries like Russia. Late last year, Didier told Bloomberg News that Toyota's European market share was rising about one percentage point a year, while production at Toyota's factories in countries like France, Turkey and the UK were running at full capacity. Toyota estimated at the time that hybrids accounted for about a fifth of Toyota's European sales.

2014 Toyota Corolla priced from $16,800*

We'll be publishing our First Drive of the 2014 Toyota Corolla later today, but right now, we can reveal that the eleventh-generation compact will be priced from $16,800 when it hits dealerships this fall (*not including a $810 destination charge).
Four trim levels will be offered, and that sub-$17,000 price point reflects the base L grade with a six-speed manual transmission. Adding the four-speed automatic (yep) brings that price up to $17,400, which gets you the usual features standard on this class of car, including Bluetooth connectivity, eight airbags and - a first for this price point - LED headlamps.
From there, the LE trim ($18,300) adds a backup camera, cruise control, keyless entry, Entune audio (including a 6.1-inch touchscreen) and a brand-new continuously variable transmission replacing the four-speed auto. There's even an Eco version of the LE trim that uses a different engine tune to provide fuel economy of up to 42 miles per gallon on the highway.

CES 2018 brings a buffet of automotive tech — here's a taste

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