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Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.

Toyota's refreshed Sai is a Lexus HS by any other name

Toyota first launched Lexus in the United States back in 1989, but it wasn't until 2005 that it brought the luxury marque home to roost. But don't think that Toyota didn't find a way of selling many of its premium models in the Japanese Domestic Market in the meantime. The Lexus LS was sold as the Toyota Celsion, the ES as the Vista and Camry Prominent, and the SC as the Soarer. (We could go on, but you get the point.)
These days Lexus sells in markets around the world, including Japan, but Toyota still spins off its own versions of Lexus models to sell domestically as well. Like the new Sai, for example. Sharing its platform, hybrid propulsion and much more with the Lexus HS (which you may remember as the world's first dedicated luxury hybrid until it was pulled from the market early last year), the Sai was introduced to Japan at the same time as the HS was rolled out around the world. Now nearly four years on the market, Toyota has given it a bit of a refresh.
Boasting a far more aggressive front end and a restyled rear, the revised Sai features LED headlights, 16-inch alloys and a higher-quality interior in which JDM buyers will find a new center console and trim, along with an optional 10-speaker infotainment system. Toyota also boasts that the new Sai is made of 20-percent Ecological Plastic and recycled resin.

Toyota GT86 CS-R3 ready to rally

Toyota is returning to the rally scene with the competition-spec version of the GT86. First announced over a year ago, the GT86 CS-R3 began testing this past summer, and is now just about ready for customer deliveries. Instead of contesting the top tier of the World Rally Championship, the GT86 CS-R3 was designed to compete in the R3 class. It's closely based on the road-going model (better known around these parts as the Scion FR-S), and retains its 2.0-liter boxer four, sending 238 horsepower and 170 pound-feet of torque through a Drenth six-speed sequential gearbox and limited slip differential to the rear wheels. Available in either tarmac or gravel specification, the GT86 CS-R3 comes complete with "body shell, powertrain and all mechanical components required to build the car." It's set to undergo final FIA certification in July, at which point it'll be ready to deliver to privateer rally teams to field in national and international rallies and in the HJS TMG CS-R3 Trophy that kicks off in Germany on July 4. The package sells for ˆ84,000 ($94k at today's rates) before taxes, but customers who place their orders before April 24 will get a ˆ5k discount. Related Video: 23 Jan 2015 GT86 CS-R3 NEARS COMPETITIVE DEBUT TOYOTA Motorsport GmbH is pleased to confirm the final details of the rear-wheel-drive GT86 CS-R3 rally car, which will make its competitive debut this year. Cologne, Germany - The CS-R3 prototype was launched last August and since then has completed an extensive test programme to optimise design and define the final specification of the kit which will be delivered to private competitors and teams. Detailed development has generated improved performance on both gravel and tarmac, while reliability and durability have been prioritised in order to deliver a car which allows cost-effective competition throughout the season and beyond. The CS-R3 has already proved immensely popular thanks to its rear-wheel drive powertrain, with 1,998cc, 238hp boxer engine and six-speed sequential transmission which combine to produce a spectacular driving experience. The first cars will be delivered to customers in May, later than originally forecast to allow improvements highlighted during testing to be implemented. As a consequence TMG has extended its introductory discount.