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Spongebob Squarepants Toyota Highlander gets Tanked in Vegas

In 2006, I bought a Scion xB (the super upright, first-generation one), and I always had this wild dream of turning the xBox into an aquarium after it had run its course in my personal test fleet. Long story short, that never happened. But apparently the folks at Toyota got wind of my idea - only, well, this isn't exactly what I had in mind.
Let's just start at the beginning here. This is a 2014 Toyota Highlander - you know, the redesigned one that bowed in New York earlier this year. I haven't driven it yet, but I'm sure it's plenty nice and will appeal to all sorts of families. Families with kids. Kids who like cartoons. Cartoons like Spongebob Squarepants.
Which brings me to our next talking point: the collaboration between Toyota and Nickelodeon for the Spongebob-themed wrap that covers every inch of this Highlander. This isn't the first time we've seen the yellow cartoon sponge on a Highlander - Toyota unveiled a differently wrapped version earlier this year - but this one features more of an aquatic, under-the-sea sort of theme. Perfect, considering the main point of this crossover's reason for being at SEMA.

Toyota takes aim at Musk's criticism of hydrogen 'fool cells'

Tesla's Elon Musk has called hydrogen fuel cell cars "a load of rubbish" and "fool cells," and he's nowhere near alone in his disdain for the technology. Toyota has been fighting back waves of condescension for years now, and did so again when Senior VP Bob Carter took the stage at the recent J.D. Power Automotive Summit this month. His target was comments that Musk made at the Automotive News World Congress at the Detroit Auto Show, when Musk said an FCEV was an "extremely silly way" to store energy, that "the best-case hydrogen fuel cell doesn't win against the current-case battery" and that hydrogen's failings will become obvious in the next few years. Carter's response was that the fuel cell initiative isn't about the next few years. "This is not a 24-to-36-month play, but when you start looking into the 2020s," then you can see the necessity of hydrogen fuel cells, which Toyota considers an extension of EV technology, he said. The Toyota Mirai will begin its defense of the FCEV industry in the US later this year. The Hyundai Tucson Fuel Cell is already available in California and Honda's hydrogen car will arrive in 2016. Until then, we can let some more of Carter's words ring in our ears: "If I was in a position where I had all my eggs in one basket," he said of Musk's BEV-only focus, "I would perhaps be making those same comments." News Source: Automotive News - sub. req. Green Tesla Toyota Electric Future Vehicles Hydrogen Cars toyota mirai fcev bob carter

Toyota Corolla Nurburgring Edition talks the talk, doesn't walk the walk

From the Opel Corsa OPC to the Lexus LFA, there have been all sorts of vehicles worthy of wearing the Nurburgring name. And while the Toyota Corolla may have a lot going for it – it is, after all, once of the top selling models in the world – we're not sure it would count among them. Especially not with a CVT. Toyota's Thai division seems to think otherwise, though, and is launching the Corolla Altis ESport Nurburgring Edition at the Bangkok Motor Show this week. Apparently inspired by a seventh-place class finish at last year's 24-hour race on the Nordschleife, it's based on the Corolla Altis – a version of the popular sedan sold in South Asian markets – and picks up where the ESport trim leaves off. From there it gets a reworked aero kit, blacked-out grille, LED daytime running lights and red-trimmed leather interior. There's even a recalibrated suspension hooked up to 17-inch alloys, giving it the right stance, but that's about the extent of the performance enhancements. Power unfortunately still comes from a 1.8-liter atmospheric inline-four, driving just 141 horsepower to the front wheels through a continuously variable transmission. So while it may have at least some of the looks to go with its racy name, it still lacks the oomph. This, then, will not be one of those overseas performance specials we'll be longing for when passing by a Toyota showroom on our own shores, but at least customers in Thailand can look the part.