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Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.

Elon Musk talks Tesla Model S updates, AWD version, Model X deliveries

Tesla Motors CEO Elon Musk does things differently than the heads of other car manufacturers. Case in point, he just made a quick European tour with stops in the Netherlands, Germany and Norway where he, along with CTO JB Straubel, held lengthy question and answer sessions with Tesla owners, reservation holders and other interested parties. Now, we recognize that the California company has a significantly smaller customer base than traditional automakers, making these sorts of events more logistically easy (see also: Fisker). Still, the effort is a refreshing change from scripted press conferences, and allows Tesloids to voice their concerns and criticisms to the exact person with whom the buck stops. It's also good for Tesla, in that it gives new ideas for future improvements a chance to reach the ears of those best placed to implement them. We out here in the wider world like these sessions because they give us a bit of extra insight into the firm's progress and future plans. So what are some of the things we can expect from the electric automaker in the coming months and years? Version 6.0 software is a few weeks away and includes real-time traffic information as well as increased suspension functionality, like lowering and heightening on command. Supercharger production is maxed out and installs are happening at a rate of around five per week. Superchargers will soon pump power at an impressive 135 kW rate, but will plateau there. An AWD Model S will be coming, perhaps around same time as the Model X. Bigger battery pack options may arrive as soon as next year. The new giga-factory for batteries could bring costs down by at least 30 percent, ideally 40 percent and will produce about 30 gigawatt-hours worth per year. After ramp up, volume production of Model X is expected to begin around April 2015. To improve comfort, there will be a seat modification available in the near term, and a different seat option available in a year (or so). Battery swapping between Los Angeles and San Francisco should be online in a few months. The company has analyzed energy usage in production process and claims energy payback happens in less than 10,000 miles. May release white paper on this soon. For lots more tips and tidbits (home energy-storage unit, anyone?) scroll down to watch video of the Netherlands exchange. The Norwegian event – held in a theater because of the crowds – can be viewed at this link. This content is hosted by a third party.

Recharge Wrap-up: Shift to offer Teslas for Hire, Model S P85D beats Ferrari in drag race

A company called Shift plans to provide bikes and EVs for hire. Based in Las Vegas, NV, Shift will provide chauffeured ride services like Uber, but will also include a car- and bike-sharing service that delivers the desired wheels to the customer. Shift's fleet will include EVs like the Smart Fortwo Electric Drive and the Tesla Model S. Shift also promises that you will, "Be on your way within five minutes," which is a pretty tall order. Shift is scheduled to be available to members beginning this fall. Read more at The Car Connection. Nissan UK has confirmed the price of replacement batteries for the Leaf. UK drivers will be able to buy new batteries for 4,920 pounds (or about $7,738). That's considerably more than the price of $5,499 for US customers. Customers get 1,000 pounds back when they exchange their old battery. The original battery is covered under a five-year, 60,000-mile warranty, and most owners will never need to replace it. According to Nissan, only three replacement batteries have been sold out of 30,000 Leafs sold in Europe. Read more at Autocar. The Tesla Model S P85D walloped a Ferrari in an impromptu drag race video. The Ferrari driver pulls up alongside the Tesla and asks, "What you got in there?" before challenging him to a race. The Ferrari gets a head start, but the Tesla pulls out ahead quickly. The video also gets the reactions of some passengers to the car's mighty acceleration. See the video below and read the account of a drag race against a Lamborghini Aventador at Car Throttle. Australian website Drive has chosen their Cars of the Year in various categories. The Tesla Model S was a carryover winner for Luxury Car Over $80,000, but the Mercedes-Benz C200 narrowly overtook it to be crowned the overall winner. Regarding the Model S, one judge says, "This makes every other EV look at least a generation behind." The main thing that held the Tesla back from winning outright was the near-term lack of charging infrastructure. The judges did note Tesla's plans to build a network of Superchargers in Australia, but also pointed out that those plans exclude much of the country so far. See the video below and read more at Drive. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.