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Tesla to be named Tuosule in China

Tesla is not Tesla anymore, at least in China. The Palo Alto-based manufacturer has apparently given up on the fight over its name, for the time being. The name "Tesla" was trademarked by one Zhan Baosheng in 2006, while the American EV company didn't attempt to claim it until 2009 (we reported on this development a few weeks back).
Of course, trademark squatters aren't really a new thing, particularly in China. Earlier this month, we told you about a car company that is attempting to patent a Volkswagen design before the German manufacturer could even bring it to market.
Since the California electric car manufacturer can't go by Tesla in the Asian automotive market, it's reportedly elected to be known as "Tuosule." First reported by InAutoNews, the Tuosule name apparently comes from a transliteration of "Tesla" to a dialect of Chinese spoken in Hong Kong. This was the second time Tesla has gone to court over its name. The first time was to reclaim the name "Tesla Motors," which it achieved by purchasing the name from its owner, Qiao Weiwei, but that name apparently isn't licensed for automotive use.

Watch Wired go hands-on with Tesla Model S 4.0

Our friends at Wired recently got their hands on the latest software release for the Tesla Model S. The 4.0 release adds a few interesting bits of functionality to the EV, including voice control for the navigation and telephone systems as well as Slacker Radio. Tesla employed Google voice-recognition software for the Model S, and Wired says the system is "far easier and more intuitive than most." High praise.
The update also adds another level of customization to the EV's steering wheel controls. The right knob now offers finer audio volume control while the left knob can be configured to handle everything from temperature setting to fan speed or even the opening and closing of the sunroof.
Wired also reports the 17-inch touch screen on the Model S now seems more responsive and that the update includes new graphical displays for the vehicle's range. Other nice tricks include revised throttle response and an adjustment to the vehicle's door handles - now owners need only approach their Model S for the door handles to pop out from their hiding places. You can check out the video below for a closer look.

Daimler CEO says nobody is making money on EVs right now

What do you charge for a vehicle you're going to lose money on? If you're Mercedes-Benz and the vehicle in question is the B-Class Electric Drive, you offer it for lease for just 399 euros ($498) a month with a down payment of 8,473 euros ($10,582). If Daimler was going to price it honestly, it seems, the number would have to be a lot higher. "Nobody today is making a battery-powered vehicle that's economically viable." – Daimler CEO Dieter Zetsche That's according to Daimler CEO Dieter Zetsche, who spoke to reporters in Spain recently and said that, "You can reasonably say that nobody today is making a battery-powered vehicle that's economically viable in its own right. Manufacturers will not see a return within a reasonable time on the billions they're investing now." There are ways to make money in EVs, of course. Just ask Daimler, which recently sold its stake in Tesla for a cool $780 million. Zetsche has some EV-critical company in executives like Fiat Chrysler CEO Sergio Marchionne, who has said his company loses over $10,000 on each Fiat 500E it sells. Other automakers – e.g., Tesla, Nissan – are much more positive about their financial bet on EVs, but no one is opening all their books to the public to prove this. Tesla, which worked with Mercedes on the B-Class ED, will have an earnings call with investors later today, so perhaps we'll learn something new in a few hours. The B-Class ED lease deal is for 36 months, based on an MSRP of 39,151 euros ($48,895) in Europe, including the 19 percent VAT. You can read more in the press release below. Commercial release of Mercedes-Benz B-Class Electric Drive: Local emission-free driving from ˆ399/month Stuttgart, Nov 03, 2014 With its high-torque electric motor, the B-Class Electric Drive delivers lively and superior driving pleasure – with zero local emissions. The B-Class Electric Drive is now available to order, with deliveries set to start before the end of 2014. Prices start at ˆ39,151[1]. The B-Class Electric Drive can be leased through the Mercedes-Benz Bank from ˆ399 a month[2]. Further information on the full range of tailor-made leasing and financing offers as well as specific pricing examples are available at http://www.mercedes-benz-bank.de. Quiet and local emission-free driving is ensured by a 132 kW electric motor, which, as is typical of an electric drive, delivers its maximum torque of 340 Nm right from the start. The result is noticeably powerful acceleration from rest.