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Recharge Wrap-up: BMW i3 Super Bowl ad, Tesla updates backup camera

For the fourth year in a row, fuel economy is the biggest factor in buying a new vehicle. A new report from JD Power and Associates found that, despite cheaper gas, customers still sought out fuel-sipping cars. 14 percent of survey responders cited mileage as the biggest concern when shopping for a new car, and the second most important reason to reject a vehicle. The biggest deal-breaker, though, when it comes to buying a new car is much more superficial: 30 percent of shoppers cite appearance as the main reason to avoid buying a particular vehicle. Read more at Automotive News, or in the press release below. Tesla's 6.1 Firmware update for the Model S makes maneuvering the car in reverse a bit easier. The update includes reverse guiding lines for the rear-view camera when backing up. Combined with the parking sensors, the new lines in the display make it easier to place the car into parking spots by showing where the car will be positioned based on the angle of the steering wheel. Two white lines curve with the steering to show where the car is going. Check it out in the video below or read more at Teslarati. BMW will air a new ad for the i3 during Super Bowl XLIX. The 60-second commercial will play during the first quarter of the game on Sunday, February 1. BMW didn't give the whole idea behind the TV spot away, but did hint at the concept behind the ad. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy," says BMW's Trudy Hardy. Despite Cheap Gas, Fuel Efficiency Still a Primary Concern Exterior Look/Design Top Reason Buyers Don't Even Consider a Vehicle WESTLAKE VILLAGE, Calif.: 14 January 2015 - Despite gas prices falling to their lowest levels since 2010, fuel economy-for a fourth consecutive year-remains the most influential factor among the majority of new-vehicle buyers in determining which vehicle they select, according to the J.D. Power 2015 U.S. Avoider StudySM released today. The study, now in its 12th year, examines the reasons consumers purchase, reject or do not consider-or avoid-particular models when shopping for a new vehicle. According to the study, 14 percent of new-vehicle owners cite gas mileage as the most influential reason for selecting the vehicle they ultimately purchased. At the segment level, gas mileage is the primary purchase reason among buyers of compact, small and midsize cars and compact MPVs.

Connecticut might allow direct Tesla sales

Add Connecticut to the list of states that may let Tesla Motors sell its electric vehicles directly to the public without third-party dealerships. And add Connecticut dealership organizations to the list of groups decrying such an allowance. The cold weather has no impact on that rather heated discussion, apparently. Late last week, Connecticut legislators discussed the possibility of exempting Tesla from the current state law requiring a third-party distributor to sell cars, according to the San Jose Mercury News. Tesla, which already has a vehicle-repair facility in Milford, may be allowed to have a handful of dealerships throughout the Nutmeg State. The issue gained momentum last month when Art Linares, a Republican senator from Connecticut, had to go to a dealership in White Plains, NY, to buy his Tesla Model S. That effort has given credence to the argument that the state is losing business and revenue-collecting opportunities by forcing buyers to go to neighboring states such as New York or Massachusetts to shop for and ultimately buy a Tesla. Earlier this month, Arizona's House Commerce Committee moved a little closer to allowing direct Tesla sales there by voting in favor of House Bill 2216. States like Texas, Michigan and New Jersey remain holdouts in preserving the current dealership laws and preventing direct Tesla sales.

Tesla gets legal go-ahead to sell EVs in Pennsylvania

Tesla Motors has been fighting to sell cars in many states, but has come up against laws prohibiting the electric automaker to exercise its direct-to-consumer business model. Such has been the case in Pennsylvania. Recently, though, Tesla worked out a deal with the Pennsylvania senate to approve a bill allowing five Tesla stores in the state, with the blessing of the Alliance of Automobile Manufacturers. The bill, though crafted with Tesla in mind, doesn't specifically name the California-based company. That bill made it to the desk of Governor Tom Corbett last month, who signed it into law, opening the door for Tesla to sell more cars in the state. The legislation exempts electric vehicles from a law that bars manufacturers from opening their own dealerships. Nathan Spade, senior aide to the bill's sponsor Senator John Rafferty, called the bill "a means to provide the consumer with another option" and "a positive addition to the marketplace in Pennsylvania." Two members of the state House voted against the bill: Representatives Mark Gillen and Daryl Metcalfe, both Republicans. Gillen explains that he felt the bill gave Tesla special treatment, which goes against his free-market values. In addition to allowing Tesla to open new stores in the state, the new law also officially legitimizes the automaker's current store in the King of Prussia Mall, about which there have questions concerning legality. It isn't clear if the Board of Motor Vehicle Manufacturers approved that store in 2013 made a mistake, but that point appears to be moot now. Tesla also currently has plans to open a store in Devon, PA. Tesla still has some pretty big barriers to contend with in other states, though. In Texas, New Jersey, Maryland, Virginia and Arizona, for example. The battle continues between the automaker and dealership associations. Featured Gallery Tesla Model S View 10 Photos News Source: Philly.com Government/Legal Green Tesla Electric senate Tesla store