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Fan-made Tesla commercial imagines a Model S that's out of this world

When you're a kid, anything is possible. With a bit of crayon, cardboard boxes can become helmets, or even space ships. All it takes is a bit of imagination. Replace that crude packaging with something as refined a Tesla Model S and that fantasy world can kick into overdrive. That's the premise behind a new 'ad' featuring Mace Coronel and his dad Marc, and co-starring our favorite all-electric road rocket. Although not commissioned by Tesla Motors (which did tweet about it), the minute-long spot is a great commercial for the company and its battery-powered sedan. It also serves as a excellent advertisement for Everdream Pictures, the minds behind the fancy editing and camera work, as it aptly demonstrates that outfit's "Imagination in Motion" tagline. It's not the first promotional film put together by fans of the sedan – see also: Gallons of Light – but this footage certainly captured our imaginations. Scroll below to see if you are equally as impressed. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. )

Automakers not currently promoting EVs are probably doomed

Okay, let's be honest. The sky isn't falling – gas prices are. In fact, some experts say that prices at the pump will remain depressed for the next decade. Consumers have flocked to SUVs and CUVs, reversing the upward trend in US fuel economy seen over the last several years. A sudden push into electric vehicles seems ridiculous when gas guzzlers are selling so well. Make hay while the sun shines, right? A quick glance at some facts and figures provides evidence that the automakers currently doubling down on internal combustion probably have some rocky years ahead of them. Fiat Chrysler Automobiles is a prime example of a volume manufacturer devoted to incremental gains for existing powertrains. Though FCA will kill off some of its more fuel-efficient models, part of its business plan involves replacing four- and five-speed transmissions with eight- and nine-speed units, yielding a fuel efficiency boost in the vicinity of ten percent over the next few years. Recent developments by battery startups have led some to suggest that efficiency and capacity could increase by over 100 percent in the same time. Research and development budgets paint a grim picture for old guard companies like Fiat Chrysler: In 2014, FCA spent about $1,026 per car sold on R&D, compared with about $24,783 per car sold for Tesla. To be fair, FCA can't be expected to match Tesla's efforts when its entry-level cars list for little more than half that much. But even more so than R&D, the area in which newcomers like Tesla have the industry licked is infrastructure. We often forget that our vehicles are mostly useless metal boxes without access to the network of fueling stations that keep them rolling. While EVs can always be plugged in at home, their proliferation depends on a similar network of charging stations that can allow for prolonged travel. Tesla already has 597 of its 480-volt Superchargers installed worldwide, and that figure will continue to rise. Porsche has also proposed a new 800-volt "Turbo Charging Station" to support the production version of its Mission E concept, and perhaps other VW Auto Group vehicles. As EVs grow in popularity, investment in these proprietary networks will pay off — who would buy a Chevy if the gas stations served only Ford owners? If anyone missed the importance of infrastructure, it's Toyota.

Tesla Model S vulnerable to hackers?

Next time you walk by a parked Tesla and its sunroof is opening and closing with nobody sitting inside or around it, you could be witnessing a hacker moment. For all of its strengths as a car, the Model S reportedly has a weak spot: the security of its API (application programming interface) authentication, according to an article in the O'Reilly Community by George Reese, executive director of cloud management at Dell. Tesla develops and uses its own API authentication protocols, which have made access to certain Model S functions too easy for hackers, Reese says - himself a Model S owner.
At question is the Tesla REST API, which is accessed via a web-based portal, usually by Model S owners with their iPhone or Android-based smartphone, to perform a variety of menial tasks and check the status of the car. The Tesla-registered e-mail and password of the car owner is used to access the API through a web portal, which creates a "token" that lasts for three months. During that period, owners access the Tesla REST API via the token without the use of their log-in information. Unfortunately, the tokens and their respective cars are stored on website databases that are all too easy to hack, Reese explains, and if a hacker gains access, "it has free access to all of that site's cars for up to three months with no ability for the owners to do anything about it." On top of that, there is no way to revoke access of a compromised application.
Reese says that "there's nothing in the API that (can? should?) result in an accident if someone malicious were to gain access." The API can check the car's battery charge, operate climate control, operate the sunroof, identify car location, honk the horn, open the charge port, and perform other similar operations. But, he cautions, "Perhaps the scariest bit is that the API could be used to track your every move."