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Tesla will build first Gigafactory in Nevada

After months of guessing, the location of the first massive Tesla battery plant should be announced around 24 hours from now. A joint press conference has been called by Tesla and the Nevada Governor's office for tomorrow afternoon and the subject is likely to be that the so-called Gigafactory will be built in Reno, NV. Reno was first confirmed as a serious candidate for one of the Gigafacatory locations during Tesla's most recent shareholder call at the end of July, when the automaker said it had broken ground on a potential location there. Speculation was swirling before that that Reno would be chosen first. Tesla wouldn't directly confirm what the subject of tomorrow's announcement would be, but did give AutoblogGreen a statement that said, "Tesla looks forward to joining Governor Sandoval and legislative leaders tomorrow in Carson City at 4 pm for a major economic development announcement." We'll let you decide. When it announced the $4-5-billion Gigafactory, Tesla said it would provide up to 6,500 jobs and make enough batteries to supply 500,000 Tesla electric vehicles a year, in particular the company's next vehicle, the lower-cost Tesla Model 3. Of course, Tesla also said it would not announce the location of the battery plant until "late 2014," so we'll take everything with a grain of salt for now. Recently, the California Budget Project suggested the five states in the running for the first Gigafactory should work together so as to not give too many tax benefits to Tesla. We should find out tomorrow how much Nevada "spent" to attract the new battery plant and a host of other details. **Media Advisory** Governor Brian Sandoval to Host Press Conference for Major Economic Development Announcement Contact Mari St. Martin Communications Director (702) 250-8210 mstmartin@gov.nv.gov Carson City, NV - September 03, 2014 Governor Brian Sandoval will host a press conference tomorrow, Thursday, September 4th, for a major economic development announcement. TIME: 4:00 p.m. WHAT: Press Conference WHO: TBD LOCATION: Capitol Building 101 Carson Street Carson City, NV 89701 MEDIA: RSVP to confirm location Press set-up to begin 30 minutes before press conference ### Office of the Governor . 101 North Carson Street . Carson City, NV 89701 . (775) 684-5670 Grant Sawyer State Office Building . 555 East Washington, Ste 5100 . Las Vegas, NV 89101 . (702) 486-2500

Why is Tesla getting more and more secretive?

Tesla's unorthodox vision and the even more unorthodox means it is using to achieve that vision have made it what it is: a tiny company with an overachieving product and an oversized stock valuation and voice in the global EV discussion. However, one of its unorthodox practices has been giving investors pause for a year now: not divulging information in its quarterly reports that could be taken as adverse developments. An article in Seeking Alpha called "The Incredible Shrinking Tesla Disclosure" lays out the timelines and details to support one analyst's suspicions for why Tesla will no longer say how many reservations it has, how many cars it's building, and where those cars are going. The company has never reported sales by month, not in the US or any other market. However, for more than two years it provided the number of reservations it had, but stopped that practice in Q1 of 2013 after it revamped its reservation process to allow prospective buyers to customize a Model S in three steps and place a non-binding order, rather than place their names on a list. The change meant, to Tesla, that the new reservations numbers wouldn't accurately correspond to the previous numbers, so they disappeared to be replaced by general numbers preceded by phrases like "were over" or "up from about." Yet Tesla still calls that three-stop process "a reservation" and continues to give them general numbers, and those numbers have gone down. Analysts take that as one instance of Tesla going dark when a metric heads down. Then, again after years of doing so, the company stopped reporting deliveries by market. Instead of investors and analysts getting a breakout of how many cars went to each market - the US, Europe, the Asia-Pacific - Tesla only provided a global delivery number, which Tesla says is how many cars were delivered to customers. Observers, having tried to parse the numbers and detected a downturn in US sales, and knowing China is missing its targets, said this was the second instance of Tesla getting quiet about numbers it didn't like. The third instance is production numbers, which didn't make an appearance in the Q3 report of 2014. Tesla used to say how many cars it had built in the quarter, but in its last report it said instead that production was affected by a two-week shutdown to retool its factory in Fremont, California, and it wouldn't predict production for the coming quarter, either - something else it formerly did.

Elon Musk likens NJ vote to mafia tactics

When the New Jersey Motor Vehicle Commission decided on Tuesday to block Tesla Motors from selling cars from its stores in the Garden State, it may have inadvertently kicked a hornet's nest. Perhaps they thought no one was looking. Maybe they imagined no one would really care. If so, they were wrong. People do care, and there's some stinging criticism going on. One individual in particular cares an awful lot. As co-founder and CEO of Tesla, Elon Musk takes extreme umbrage when his baby is subject to what he feels is unfair treatment. Whether it be from the media or from politically-manipulative foes like automobile dealer's associations. Never one to hold back, the entrepreneur has penned a piece directly to the people of New Jersey, making his case for manufacturer-to-consumer sales. It also explains how the company will operate there as of April 1st when the new rules take effect. He also pointedly questions the dealers association's reasoning for asking for the change. And we quote, The rationale given for the regulation change that requires auto companies to sell through dealers is that it ensures "consumer protection". If you believe this, Gov. Christie has a bridge closure he wants to sell you! Unless they are referring to the mafia version of "protection", this is obviously untrue. The uproar is not limited to Tesla insiders, or even the automaker's many fans. Apparently, people still care whether or not their government reeks of corruption, and in this case the smell wafting from New Jersey has attracted a lot of people's attention. A White House petition asking the Obama administration to "Inform New Jersey that markets should be free for Tesla Motors and for everyone" has attracted the attention of over 97,000 signatures 2,615 signatures in a few short days. The petition, though not legally binding, and the outrage in comments following articles on the issue ought to be a warning bell to politicians who trumpet the importance of the free market (or environmental concerns, as the case may be), and then act seemingly contrary to those convictions. For now, Tesla is said to be mulling a legal remedy, but we would not be surprised to see a Political Action Committee (PAC) arise in the future that could take the company's concerns directly to voters. You can read Musk's letter, "To the People of New Jersey" here. If you're so inclined, you can add your name to the petition here. As always, feel free to let us know your take in the Comments.