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Amusing Tesla fan-made commercial gives Nozzie the EV blues

One thing you can say about Tesla Motors enthusiasts, they certainly seem a creative bunch of brand boosters. Since the California automaker started selling its electric vehicles, fan-made commercials have been plugging an advertising void – the company famously has yet to make a spot of its own for broadcast. Now, there's a new one. It seems that, in a world where liquid fuel is no longer as necessary as it once was, one particular gas pump nozzle has developed a bad case of the sads. In this epic production that clocks in at less than a minute-and-a-half, we ride an emotional roller coaster from lost relevance to possible redemption as "Nozzie" tries to find his/her way in this new, confusing landscape. Directed by Greg Bradley under the auspices of Ajar Pictures, the amusing ad is apparently a spec commercial, meaning that it was produced in hopes of helping those involved land a paid gig. It might work. The piece has caught Tesla's Twitter attention and we think you'll probably enjoy it also. We certainly laughed and cried, and it was better than Cats. Scroll down to see what we mean. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Tesla lowers Model S lease price, adds 3-month 'happiness guarantee'

Tesla Motors is offering an enticing deal for potential buyers who might not be entirely sure whether they actually want to own a Model S for the long term. A deal through US Bank not only lowers the cost to lease the EV but also turns leasing the brand's electric sedan into a long-term rental.
Curious buyers who lease a Model S are now able to return it in the first three months with no penalties and with the remaining payments waived, something Tesla is calling the "happiness guarantee." CEO Elon Musk announced the deal on the company's blog, and he said the payments were also as much as 25 percent lower because US Bank "has a much lower cost of capital than us." Currently, a Tesla lease starts at around $800 and can be up to $1,300, with down payments around $6,500. Tesla leasing is available in 38 US states (full list below).
Of course, there is a catch for the offer. If people turn in their Model S within three months, they can't immediately lease another one. Musk doesn't say how long the wait is.

Tesla prepping Supercharger network for big growth across Europe

It'd be a nice life to be able to tour across Europe in a Tesla Model S. And that's something the California-based electric-vehicle maker is looking to enable by the end of the year. We're ready. Who's got the key fob? Tesla opened three Supercharger stations in Germany on Thursday and is aiming to string enough together to let drivers roam across the continent purely by Supercharger power by the end of 2014, Bloomberg News says. The company now has 23 Superchargers in Europe, including nine in Germany and six in Norway. Those high-powered stations can half-charge a Model S in about 20 minutes. Tesla has 97 Superchargers in North America. Tesla's most recent Supercharger deployments across the Pond merely reinforces Tesla chief Elon Musk's pledges earlier this year to ensure that all European Tesla owners would be within reach of a Supercharger by year-end, Tesla spokeswoman Liz Jarvis-Shean wrote in an e-mail to AutoblogGreen. Musk said in March that Tesla drivers would be "able to travel almost anywhere in Europe using only Superchargers" by the end of 2014. Earlier this month, Tesla started deliveries of right-hand-drive Model S sedans in the UK. Additionally, Musk estimated that the company would open a factory in Europe once annual sales on the continent reached 160,000 units. By all accounts, that's likely to be a long way off. Earlier this year, Tesla dropped the price of the Model S in Europe, though the company said that move was due to the strengthening Euro and not because of any demand issues.