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Pontiac Aztek enjoys rebirth thanks to Millennials

Apparently, Millennials – those between 18 and 34 – aren't afraid to look different on the road, and they like performance, too. A new study by Edmunds is discovering some surprising vehicle choices by this group. Among them, the long-derided Pontiac Aztek is getting a new day in the sun with 25.5 percent its buyers coming from this generation in the first half of 2015. For comparison, Millennials represent an average of 16.8 percent of used car purchases. The Aztek is slowly shaking its reputation as a styling abomination, which seems tied to its appearance on Breaking Bad. The show premiered in 2008, and the Pontiac has been on this list for four of the past five years, according to Edmunds. It even led the pack in 2010. A recent Retro Review from MotorWeek also showed that the crossover wasn't always so hated. While it's still a shock to see the Aztek on any popularity list, the awkward-looking crossover only ranks sixth among Millennials. The vehicle with the biggest portion of buyers from the generation is the Dodge Magnum with 27.6 percent. According to Edmunds, the bluntly styled wagon is especially popular in Detroit and Chicago. The Chrysler Pacifica comes in a close second at 27.3 percent. When it comes to used cars, value and utility appear to trump just about anything else for many Millennial buyers," Edmunds analyst Jeremy Acevedo said in the report. Young buyers aren't afraid of sporty rides, either. The Subaru WRX has 26.4 percent Millennial buyers to rank third place on the list, and the Volkswagen R32 takes fifth at 25.7 percent. Just a few points lower in seventh place is the Nissan GT-R at 25.4 percent, and the final performance machine in 10th place is the Lexus IS-F with 24.7 percent. Related Video:

Subaru of Indiana produces its 4 millionth Subaru, but that's not all

Subaru of Indiana Automotive (SIA), the only Subaru plant outside Japan, just celebrated building its 4 millionth Subaru. On Monday, April 22, at 10:51 p.m. Eastern Daylight Time, a silver 2019 Outback rolled off the line to mark the milestone. The facility was the product of a joint venture between Subaru and Isuzu, producing about 67,000 cars per year. Devoted solely to Subarus since 2016, yearly output by the more than 5,700 factory associates hovers around 370,000 cars. Those with a head for arcane minutiae might recall that in 2013 Subaru announced having produced the 4 millionth vehicle at the plant. An Outback also celebrated that milestone, that time a 2014 model in Dark Indigo Blue. Subaru answered our question about the previous highlight by explaining, "in the past, the plant produced Isuzu vehicles (and at one point, even the Honda Passport and Toyota Camry)." The 2013 vehicle tally counted everything rolling out the doors. This week's marker counts just the Subarus. The facility also builds the Ascent, Impreza, and Legacy for the North American market. Things are going so well for the Japanese carmaker that we were also told, "While this week we're celebrating our 4 millionth Subaru vehicle (since beginning production in 1989), in early September we expect to produce our 6 millionth overall vehicle." Seems those seven sisters of the Pleiades, Subaru's constellation logo, are shining at full strength.

Subaru planning modular platform, seven-seat SUV, plug-in hybrid

Fiat Chrysler Automobiles isn't the only big name in the auto industry releasing details on its future plans. Subaru, and its parent company Fuji Heavy Industries, is aiming to bump its North American sales up from 478,000 to 600,000 by 2020. Now, that seems pretty reasonable, especially in the face of FCA's hugely ambitious goals for Alfa Romeo and Maserati. It's how Subaru will go about increasing the sales, though, that has us intrigued.
A focus on more fuel-efficient, direct-injection engines will complement a new platform, while the company is contemplating expanding capacity at its Indiana factory, which will now have more room since Toyota Camry production will be ending there.
As for that new platform, it's called the Subaru Global Platform. Original, we know. It's a modular deal and will eventually underpin a vast range of future Subies following its debut in 2016. The new platform may also end up underpinning a seven-seat SUV, which would serve as the successor to the Tribeca and debut between 2016 and 2020, according to Automotive News.