2018 Subaru Wrx Sti on 2040-cars

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The Subaru Outback is pretty much the entire wagon market

Last year in the United States, Subaru dealers sold a new Outback wagon every 2.94 minutes. Sales were brisker the year before, when dealers sold a new Outback every 2.78 minutes. It cracked the 50,000-units-per-year barrier every year but one starting in 1997, and has shifted more than 100,000 units annually in the United States every year since 2011. From 2013-2015, Kelley Blue Book said the Outback sat on dealer lots for less time than any other car on sale. Here's a starker set of numbers: J.D. Power, as quoted in a CNBC video, put the U.S. station wagon market at 1.4% of the total U.S. car market in 2018. However, the Outback alone was 1.2%, meaning the sales of every other wagon amounted to a minuscule 0.2% of the total car market. Or, as Road & Track put it, "Out of every 20 wagons sold here, 17 are Subaru Outbacks. Damn." Without taking anything away from Subaru, we need to thank Audi again for bringing the RS 6 Avant and A6 Allroad here, even if the best the Ingolstadt brand can do is bleed marketing dollars to scrap it out with every other automaker for, well, scraps.   Related: 2020 Subaru Outback First Drive Review | The big payoff   The CNBC vid doesn't get into how the Outback became the wagon heavyweight save for a mention about it being "part wagon, part crossover" and saying it has "evolved to incorporate more attributes of SUVs and crossovers" like all-wheel drive. That take overlooks the fact that Subaru debuted the jacked-up, bold-faced Legacy Outback at the end of 1994 as a 1995-model-year offering. Subaru designed the Legacy Outback to be a wagon/SUV tweener, well after Subaru was already known for its AWD chops, and before anyone had coined the word "crossover." The Toyota RAV4, now credited as being the first crossover, didn't show until early 1996.

Subaru WRX vs. Volkswagen GTI | Under-$30K fun

If financing a new car purchase for 60 months, you'll spend roughly $200/month for those five years on every $10K you finance. Subaru's WRX and Volkswagen's GTI, each with a base price of around $25K (which equates to roughly $400/month with 20 percent down) can easily become $40K (in WRX STI and Golf R trim). That extra $15,000 will cost you almost $300/month over the life of a 60-month payment book. A $40K Subaru or Volkswagen is cheap in terms of enjoying the additional performance, but if your goal is only to get places in a fast hatch or sedan, you can keep your outlay far closer to the base price. Just mind the options. VW GTI: In the increasingly popular hot hatch segment, the GTI was arguably the first. Based on the revolutionary (for the mid-'70s) Golf hatchback, the GTI offered upgraded power, improved handling and just enough cosmetic enhancements to let others know you were driving something special. Consumer response was immediate, and imitators came out of the woodwork. Now in its seventh iteration (as of the 2015 model year), the GTI has consistently evolved. Its 2.0-liter turbocharged four makes 210 horsepower and — more important in day-to-day driving — 258 pound-feet of torque. Its footprint remains comfortably small, with easy access to front and rear seats and, if you need to carry something large, it has an expansive hatch and fold-down rear seat. Like most of the VW/Audi family, its interior design and appointment bat well above the $25,000 price point. Whether selecting the six-speed manual transmission or six-speed DSG automatic, know that a responsive, agile hatchback is just a throttle tip-in away. It's perfect for the in-town commute, weekend getaway or cross-country romp. And it appeals to a wide demographic, so resale value will remain high. Subaru WRX: This once was a performance derivative not shared with American consumers. But with its success globally, Subaru brought the WRX to the States, with the high-performance STI variant not long after. Having been offered in the U.S. as a sedan, wagon and hatchback, today's WRX is available only as a four-door sedan. As on every Subaru available in the U.S. (except the BRZ), all-wheel drive is standard. Power is supplied by a turbocharged flat four displacing 2.0 liters but upping the horsepower to 268, while available torque is numerically identical to the GTI's at 258 pound-feet.

Subaru supplies running low as automaker struggles to keep up with US demand

Consumers in the US are gobbling up Subaru models, a trend that may result in dealer shortages if the Japanese automaker isn't able to meet the surging demand. A quick look at the numbers reveals a 25.2 percent year-over-year jump in April US sales, and a 17-percent gain for the first quarter of 2013. The sales are so strong that the company's CEO, Yasuyuki Yoshinaga, told the Wall Street Journal that Subaru will exceed its 2016 goals (380,000 US units sold) by the end of the company's current business year. The US market has grown to be one of Subaru's best, with the company now logging about half its global sales on our shores.
While strong sales are good problem to have, the automaker has relatively limited production capacity, which may leave dealers with sparse inventory. Certain models, such as the popular Forester crossover (shown above), could hit 10,000 units this month with the plant at full capacity (far above its target of 8,000 units). On average, the US car industry has a 60-day supply of vehicles on hand, but inventory for the new Forester is at just 16 days. "If this situation persists, we'll face a supply shortage," Mr. Yoshinaga told the WSJ.
Despite being one of the smallest Japanese automakers by volume, this is all positive news for Subaru and parent Fuji Heavy Industries, which projects a second straight year of record operating profit thanks to strong US sales and a weaker yen.