2006 Subaru B9 Tribeca Sport Utility 4-door 3.0l on 2040-cars

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Comedic Hasselhoff car ad leads to a dream job in Sweden

Last month a guy in Florida posted a homemade ad for his 1996 Nissan Maxima online and Nissan bought it from him. This month a guy in Sweden posted a homemade ad for his 1985 Subaru Justy J10 Trendy online and got a job with Swedish car magazine Auto Motor und Sport. When Nils Jangan relocated to a new city and couldn't get a job, the financial drain eventually demanded he get rid of his car. Looking for a way to convince anyone to purchase a 29-year-old hatchback, he enlisted the help of Mordor, Saruman and, naturally, David Hasselhoff giving the thumbs up.
The picture was accompanied by text describing the "Japanese mountain goat" that was "hand-forged" by "the Saruman of carmakers," and its "54 frighteningly well-hung horses." One of its other advertised features was "I.D.N.R.I.S" seat belts, the "Instant Death No Retardation Impact System" meaning the occupants would never have to worry about long-term care if they were "in any collision at speeds higher than 12 km/hour." He asked 10,000 kroner (about $1,500 US) for the beauty, but he was also willing to trade for a job.
After posting the ad on Blocket, a Swedish craigslist, and having it shared throughout the community, Jangan got a ton of interest in the car and a job offer from Auto Motor und Sport, which he accepted. As for the Subie, it ended up going to a local repair shop for just a few hundred kroner, but we imagine Jangan's gets a decent work-related loaner or two to make up for it.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

2015 Subaru Legacy prototype caught testing in Michigan

The current Subaru Legacy is only three years old, but compared to rival midsize sedans like the Mazda6 and Ford Fusion, which have recently received thorough redesigns, it might as well be a million. In other words, a reworking is in order. Caught in these spy shots, the 2015 Subaru Legacy appears to be about the same size as the current model, but it appears that Subaru is looking to push the sedan a little more upmarket in terms of styling and luxury.
Despite the heavy camouflage, some elements of the new Legacy's design are still visible. The new headlights still have a scalloped shape but are much narrower, and we can also see the deep body creases that run the full length of the sedan. At the rear of the new Legacy, the taillights should get some added depth with a C-shaped brake light design similar to what we saw on the WRX Concept earlier in the year.
Showing that Subaru is aiming a little bit higher for this Legacy, this car is being benchmarked against all-wheel-drive luxury vehicles like the current Infiniti G37 and the Audi Allroad - the latter is likely for comparison with the Legacy's wagon version, the Outback. Following the XV Crosstrek Hybrid, we expect the 2015 Legacy to be the next Subaru product to get a gasoline-electric hybrid powertrain, which we hear will be paired with a turbocharged four-cylinder engine, a CVT and, of course, all-wheel drive.