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Subaru Viziv Performance STI Concept has us dreaming of a future WRX STI

Subaru has revealed the Viziv Performance STI Concept at the Tokyo Auto Salon, and it's pretty much what you would expect. It's very closely related to the Viziv Performance Concept from the Tokyo Auto Show last year, but it's been given a bevy of flashy STI parts to make it aggressive. Up front, a deep lip spoiler complements a redesigned front bumper that does away with the two outboard air intakes and opens up the center one. According to a Subaru designer, it improves the cooling and aerodynamics. Having the blocked-off intakes on each side with STI logos is also a nice throwback to old Impreza STI models that often had blank panels with the logo over the foglight openings. Around the side are side skirts, and at the back are small extensions to the same diffuser from the earlier Viziv concept. And of course, there's a massive wing at the back. What's interesting is how much of the normal Viziv remains under the STI logos, decals and wings. The fenders look nearly untouched, and the hood scoop is the same size and shape as the standard concept. Even the exhaust, taillights and headlights are all the same. Then again, between the production WRX and WRX STI, the only real visible differences are the rear wing, wheels and front spoiler. And, if the Viziv Performance concepts preview future WRX and STI models, following that model makes sense. Of course the big differences between WRX and STI models are under the skin. Unfortunately, Subaru doesn't reveal a thing about what hypothetical powertrain is under this STI. Maybe we shouldn't be so surprised though, since the company didn't say anything about the regular one either. Only the use of a flat-four and all-wheel drive are certain. For that matter, even the styling isn't truly certain. While we can hope that the next WRX and WRX STI have the muscular look of these concepts, we have reason to be skeptical. But instead of getting cynical and sad, let's just enjoy this for what it is: a cool STI concept. Related Video:

Subaru parent company celebrates 60th birthday

Fuji Heavy Industries, parent company of Subaru, celebrated its 60th anniversary on June 15. And while the company is largely known in the automotive world for its innovative all-wheel-drive cars, its history stretches far back before the days of symmetrical all-wheel drive, World Rally Blue and gold wheels.
FHI was founded, much like Germany's BMW, as an aircraft company. It went through a series of names before settling on its current title in 1953. And while its aerial successes were never quite as famous as Mitsubishi and its Zero, FHI did fly Japan's first jet-powered trainer. The same year, 1958 to be exact, it unveiled the iconic Subaru 360 minicar. While the 360 never quite caught on in the US (at least not with the fervor of the similarly laid-out Volkswagen Beetle), the small, affordable and simple Subie had a wide-ranging appeal across the island of Japan.
The rear-drive, rear-engined 360 was eventually joined by the 1000, Subaru's first front-engine, front-wheel-drive car. More importantly, the 1000 ushered in Subaru's use of a horizontally opposed engine. The Subaru Leone, which arrived in 1971, expanded on the 1000, by offering a combination we're all familiar with nowadays - all-wheel drive with a flat-four engine.

Subaru mulling three-row utility, upscale versions of existing models

Subaru was one of few automakers whose sales actually picked up during the recent recession. But now that auto sales are back on track (and expected to hit pre-recession numbers this year), Subaru is trying to come up with new products to fill voids in its current lineup. Wards Auto had a chance to talk to Subaru's director-product manager Ken Lin, who indicated that the automaker is planning to introduce new models this year that will help it attract new buyers without alienating current ones.
The biggest void, of course, is a competitive three-row crossover, a role the Tribeca does not fill in one a very popular segment. Lin said that while there's no current plan to kill off the Tribeca, Subaru is looking at creating a larger three-row CUV with more interior space. In addition to to something big, Subaru is getting ready to bring its customers more luxury with new touring models, but does not anticipate going toe-to-toe with Mercedes-Benz or BMW.
By the end of this year, Subaru will be introducing a new hybrid model, although we don't yet know on which model it will be based. What we do seem to know is that the car will get its power from a nickel metal hydride battery rather than a more modern lithium-ion pack for the sake of simplicity. Finally, Lin mentioned a new product being brought into the sports car segment, but while the article takes this as a hint toward a possible BRZ Turbo, it could also be a reference to the next generation of the WRX and WRX STI.