2001 Subaru Outback on 2040-cars

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2019 Subaru Crosstrek PHEV will be company's first plug-in hybrid

Subaru just announced its first-ever plug-in hybrid, and it comes in the form of its third-best-selling car, the Crosstrek. This is actually fitting in a couple of ways. First off, it's a quick-selling vehicle, but also because the Crosstrek was the model used for Subaru's first conventional hybrid, introduced for the 2014 model year. Sadly, the company has yet to reveal photos of the new hybrid, hence our inclusion of photos of the old model. The Crosstrek PHEV will also have a similarity to the Subaru BRZ in the sense that it benefits from Toyota technology. The company said that the hybrid system comes from Toyota. But don't fear, Subaru fans, it's still mated to a flat-four. The crossover will, like many other PHEVs, be capable of driving in full-EV mode and in conventional hybrid mode. The company hasn't announced how much range it will have. Subaru did reveal that the new PHEV is coming soon, with an on-sale date at the end of 2018. As such we should see photos and more details in the near future. While there aren't many plug-in hybrid compact crossovers, there are a few, and they're fairly compelling. The closest competition will be the Kia Niro PHEV, which has a claimed range of 26 miles and a solid 46 mpg when running with the gas engine. It starts at $28,840. Another potential competitor is the Mitsubishi Outlander PHEV, which provides 22 miles of electric-only range and a less impressive 25 mpg with the gas engine. The Outlander does boast more cargo space thanks to its bigger body, but also has a higher base price of $35,915. Related Video:

Autoblog sell-it-yourself highlight: 2006 Subaru B9 Tribeca

Introduced for 2006 and built in Lafayette, Indiana, atop a Legacy platform, the B9 Tribeca was Subaru's first attempt at a three-row crossover. Like the smaller Mazda5, the B9 provided seating for your kids but cramped quarters for adults. Add to that the controversial styling and upmarket pricing (before Subaru was regarded as upmarket), and you had a tepid response from the buying public. While the styling – specifically the B9's nose – was controversial, I liked its Euro-inspired profile on the outside and really enjoyed the design execution on the inside. The third row was optional, and for the occasional extra kid or small adult, useful. It's the utility of the footprint, however, I really like, and with a 3.0 liter Subaru six, it's perfect for your urban or suburban adventures. Autoblog's 'For Sale' example, located in Woodland Hills, Calif., has average miles for an 11-year-old vehicle and looks to be in good cosmetic condition. Despite Subaru's reputation for rugged reliability, a vehicle of this age will inevitably need some attention. A pre-purchase inspection should be mandatory, and you would hope for a clean CarFax. At $6,500, the asking price is at the low end of typical for a clean example with this mileage and may reflect its Sunbelt location, since Subaru resale is historically higher in the Northeast and Northwest. Related Video:

Should Subaru have a premium brand?

A lot of people love Subarus, and that audience is only getting bigger. Subaru sold 647,956 vehicles in the U.S. in 2017, up from 615,132 units in 2016; 513,693 in 2012; and 187,699 in 2008. You get the idea. It's a relatively small brand, but a growing one. It's also one of the top brands in terms of customer loyalty, and in terms of conquest sales. From Q2 2015 to Q2 2016, Subaru gained 3.5 customers from other brands for every customer it lost. Recently, Riley, a listener to the Autoblog Podcast, wrote in and asked why Subaru doesn't have a luxury brand. Reading the email, neurons began firing immediately, and a whole bunch of new thoughts rushed in at once, mingling with old data in my brain. Indeed, why doesn't Subaru have its own luxury brand? My initial conclusion was that it just didn't make sense for the brand. It's too small of a company to warrant another brand. The higher-end offerings — namely top-trim Ascents — are probably the ceiling at the moment. If those can sell consistently, then maybe it would be time to toy with luxury-leaning models the way Hyundai did before spinning off Genesis (and perhaps adopt a wait-and-see attitude with regard to that potential competitor.) A luxury brand might dilute the value of Subaru's mainstream offerings, giving it the look of a budget brand, but luxury models within the brand could do the opposite. ... Unless ... What if Subaru's luxury brand was all electrified? Subaru is a company that is genuinely concerned with sustainability and environmental issues. Famously, its factories are zero-landfill facilities, and the company takes part in a multitude of environmental initiatives both on its own and with various partners. This mirrors the values of a large part of Subaru's customer base, who have earned a reputation as outdoor adventurers who love nature — and dogs. It's no surprise to see Subaru overrepresented on the roads of Denver, Portland, Ore., and Burlington, Vt. Subaru doesn't offer any plug-in models yet, but they're in the works. As of now, we can expect them to be based on current nameplates. What if Subaru gave its upcoming Crosstrek PHEV the luxury treatment and a new brand name ("Pleiades" would be the easy grab). Sure, Subaru retains customers really well already, but what happens when people outgrow Subaru? At least they have the option of the Ascent, but I'm interested to see how many Subaru owners move on to luxury brands (I'm in the process of finding those answers).