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2017 Subaru Impreza makes a stand in the compact segment

If the 2016 Honda Civic was a revelation for the brand as a rebuke of the past couple of generations of their brand-and-butter compact, the 2017 Subaru Impreza appears to be on a parallel trajectory for the lauded all-weather performance brand. Unveiled Tuesday at the 2016 New York Auto Show, the 2017 Impreza brings in an all-new platform that is stiffer, sportier, and a much-needed improvement to stay competitive as the segment tightens up. The car features styling cues that are potentially the most attractive we've seen on a non-WRX model since the turn of the century. The car looks downright European in either sedan or hatchback form, stealing much of the thunder that the Mazda 3 and Civic had brought just a short time ago. Its lines are clean all around, the front and rear are largely without aerodynamic clutter, and much of that style is carried over to the interior that gets a much needed refresh. Gone are the overly utilitarian surfaces and buttons; a clear shift has been made to make the car seem on-par with class leaders like the Civic and Mazda 3, albeit with its own distinctive Subaru style. The dashboard seems just as straightforward as before, but packs the necessary technology to remain competitive in the segment. It seems that Subaru has listened to critiques of the outgoing Impreza, and sought out a way to continue the tradition of making AWD alternatives to the mainstream compacts, but this time without compromises on content. Up and down the four-trim model chain (2.0i, Premium, Sport, Limited), standard equipment is greatly improved. Even the standard 2.0i model will come with the necessary power features that anyone would expect, along with a much-needed 6.5" touchscreen interface that dual-boots with Android Auto and Apple Car Play - something that even the base trim Honda Civic LX does not have, and perhaps, that should put Honda on notice. In the very competitive compact segment, content is king. With standard equipment being on par with or exceeding the headlining Civic and Corolla, the added convenience of AWD is the cherry on top in places with cooler climates. Without major changes to the powertrain (slight power gains for the standard 2.0 H4 and an updated CVT), fuel economy perhaps remains to be the only caveat to the Impreza being a class-leading choice. With the current model rated at 28/37 compared to the Civic's 31/42, a slight improvement wouldn't be much in the grand scheme of things.

Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.

2019 Subaru Crosstrek Hybrid Drivers' Notes Review | A great, green Subaru with a price

When we had the opportunity to try the 2019 Subaru Crosstrek Hybrid on the rocky, dusty trails above Santa Monica, it had us excited to try it on our crumbling Michigan roads. Luckily, the arrival of Subaru's first plug-in vehicle to the Autoblog office coincided with a powerful snowstorm followed by subzero temperatures, and then some serious freezing rain to cap off our week with it. Perfect Subaru weather. The new Crosstrek Hybrid may share a nameplate with the discontinued conventional hybrid, but this one features a plug-in hybrid powertrain borrowing technology from Toyota. It features two electric motors — one to propel the vehicle, the other acting as a starter/generator. Together with its 2.0-liter, four-cylinder boxer engine, this PHEV gets a combined 148 horsepower, and is actually a full second quicker from 0-60 than the ICE-only Crosstrek. With an 8.8-kWh lithium-ion battery pack, it offers a modest 17 miles of all-electric driving, but an overall range of 480 miles. Editor-in-Chief Greg Migliore: This is a solid execution of the modern hybrid. The price is reasonable. The range (17 miles of EV travel) is usable. Go where you need to go. Charge up. You're good. It's attractive, inside and out. I love the Lagoon Blue Pearl paint. The cabin is comfortable and laid out nicely, and the blue stitching and pleasing leather elements dress things up. As expected, the Crosstrek is solid in the snow and ice. I had no trouble navigating the messy roads when much of the rest of the world was snowed in. The infotainment is smart. It's part of a $2,500 option that also adds the moonroof and heated steering wheel. It's worth it. I already like the Crosstrek. If it were my money, I'd go for hybrid variant. Senior Editor, Green, John Beltz Snyder: A night and a morning in the Crosstrek Hybrid on Michigan roads only confirms what I decided when I drove it in California two months ago: I dig this car. It's quiet, it's economical, it's capable, it's good-looking. There are only two downsides that I see. First is the cargo area behind the rear seats. It's pretty small. The battery pack raises the load floor a few inches above the bumper height. That doesn't seem like a lot, but when you realize how high it already is, taking out those few extra inches means it's not only harder to fit large items back there, it's harder to load and unload them at that height. This content is hosted by a third party. To view it, please update your privacy preferences.