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Auto Show Notebook: Legendary Continental name inspired Lincoln's designers

What's in a name? A lot for the Continental concept, and it gave Lincoln designers a sense of purpose as they styled the brand's upcoming flagship sedan. "The moment that we told them, it was amazing," Lincoln president Kumar Galhotra said. "They totally got it." "It" is cutting-edge technology wrapped in stately, large-sedan design. It's a nod to Lincoln's storied past, but a signpost for where the brand is heading. Though the Continental name dates to the late 1930s, Lincoln designers avoided making the concept overtly retro. "You can't let it pull yourself back too far in history, but you've got to design a car that lives up to the name," Galhotra said. Speaking to Autoblog on the floor of the New York Auto Show where the Continental formally debuted Wednesday, the Lincoln president reiterated that the car is on track to launch in 2016. It will compete against the Audi A6, Lexus GS, BMW 5 Series and other large luxury sedans. After its debut, the concept in New York will fly to China – another critical market for Lincoln – for display there. It will be replaced in New York by a prototype without an interior. The Continental is the latest high profile play by Lincoln to raise its image with consumers, who have either ignored or forgotten about it amid steep competition in the luxury sector from German and Japanese brands and a potentially resilient Cadillac. Lincoln sales are essentially flat compared with 2014 through the first quarter of this year, with total volume of 21,478 units. The middling start to 2015 comes on the heels of nearly 16-percent sales growth last year spurred by the launch of the MKC and the prominent signing of Matthew McConaughey to star in Lincoln advertisements. Other News, Notes & Quotes Speaking of names, Chevrolet did its homework before deciding to proceed with "Malibu" for its new generation of midsize cars. "We went out and researched it," said Alan Batey, president of General Motors North America. "People actually like the name 'Malibu,'" he said. Admittedly, the current Malibu has struggled in the marketplace against entrenched competitors, Batey said, but he's optimistic its awareness and historical value are assets to the dramatically redesigned sedan."The name's strong," he said. Meanwhile, in other Chevy news, the brand kicked off a new marketing campaign, "Real People, Not Actors" Wednesday. It will show consumers interacting with Chevys and their spontaneous reactions to the vehicles.

Cosworth teases upgrades for Subaru BRZ

Subaru may or may not produce an STI version of the BRZ. Things seem to go back and forth on the subject. But Subaru Tecnica International isn't the only company with a history of tuning Subies. So does Cosworth, and now the British racing firm appears to be turning its attention to the BRZ and its Toyota- and Scion-badged siblings.
For those unacquainted, Cosworth is more than your average tuning company. It's a racing firm first and foremost, having made F1 engines under its own name as well as Ford's (chief among them the all-conquering DFV 3.0-liter V8 of 1960s and 70s fame), not to mention engines for Indy, rally and even high-performance, road-going versions of the Ford Sierra, Chevy Vega and Mercedes 190E. The list goes on and on, but you get the point.
Now withdrawing from Formula One, Cosworth is focusing its attention on tuning road cars again with the launch of the Cosworth Power Package line, the first of which will focus on the Toyota GT86 (aka Scion FR-S) and Subaru BRZ. We don't know just yet what will be included in the packaged dubbed FA-20, but from the video teaser below, it seems there'll be upgrades to the exhaust, suspension, aero and - if we're lucky - maybe a super- or turbocharger for the 2.0-liter flat-four engine. We'll have to wait and see, but we get the feeling that with Cosworth on the job, it'll be worth the wait. Check out the minute-long video below in the meantime.

2021 Subaru Crosstrek is finally getting a more powerful engine

Subaru will address one of the Crosstrek's biggest shortcomings by making a 2.5-liter flat-four engine available in time for the 2021 model year. It will power the range-topping Limited trim and a new Sport-badged model. You asked, and the Japanese company is listening. Tom Doll, the CEO of Subaru's American division, told industry trade journal Automotive News that many customers have complained about the 152-horsepower, 2.0-liter four-cylinder engine that has powered the current-generation Crosstrek since its launch. Put bluntly: It's slow.  "One of the things that our customers were telling us about the Crosstrek was it was maybe a little underpowered with the 2.0-liter engine. Well, the 2.5-liter engine will solve that problem," he announced at a dealer meeting. While he stopped short of divulging technical details, Subaru has a pair of 2.5-liter flat-fours to choose from in its parts bin. The first is a turbocharged unit rated at 310 horsepower and 290 pound-feet of torque when it's thumping under the WRX STI's hood. Don't get your hopes up — that's not what's going in the Crosstrek, sadly. Nothing is official, but it's reasonable to assume Doll was referring to the naturally-aspirated four available in the Forester, the Outback, and the Legacy. It delivers 182 horsepower and 176 pound-feet of torque in all three applications. Subaru will usher the 2.5-liter into the Crosstrek range by expanding it with a new trim level called Sport. The range-topping Limited will also be offered with the bigger engine. Pricing information hasn't been announced yet, and neither has availability, but the peppier Crosstrek will likely arrive later in 2020 as a 2021 model. The Crosstrek is a jacked-up Impreza with a more rugged design, so it stands to reason the 2.5-liter fits in both models. There's no word yet on whether the equally underpowered Impreza will receive it. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.