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Auto blog
2014 Subaru Forester XT
Fri, 25 Jan 2013Hitting The Mainstream Sweet Spot
The Forester does quite a bit of heavy lifting for Subaru. What was once a plucky little all-wheel-drive utility box has matured into a competitive crossover that accounts for a quarter of the company's total sales in the US. With those numbers continuing to swell even in the third generation's twilight hours, engineers and designers found themselves in the unenviable position of being asked to fix what ain't broke. Rather than reinvent the company's workhorse from the ground up, as we say in our first look at the CUV, Subaru honed the Forester to offer better fuel efficiency, more usable space and a more refined drive.
In doing so, the automaker hopes to toe that delicate line between luring in new devotees to the cult of Pleiades and keeping the brand's longtime fans smiling. While the fourth-generation Forester may have lost some of its trademark pluckiness in the pursuit of a more mainstream existence, there's no denying this is a more sorted vehicle than its predecessors. Make no mistake, the 2014 Forester is keen to carve out a larger chunk of the ever-plumping CUV market for itself, and for the first time in its history, it has the muscle to do so.
Subaru planning to use Evoltis name on battery-electric crossover
Mon, Apr 20 2020Two years ago, Subaru Japan applied to trademark the name "Evoltis" in the U.S. At the time, it was thought the name would accompany the brand's new plug-in hybrid or some component of the hybrid system. Instead, the PHEV we got returned the Crosstrek Hybrid name to active use, after Subaru retired the first non-plug-in Crosstrek Hybrid in 2016. Whither the Evoltis, then? According to CarBuzz, citing "reports from Japan," Subaru will apply the moniker to a coming battery-electric crossover it is developing with Toyota. The automaker previewed the concept version of the crossover in January of this year during a technical meeting in Japan, built atop a flexible platform to accommodate multiple production vehicles from both brands. Subaru's known for exciting concepts that get stripped to comparative blandness for production. Perhaps tired of the ensuing vitriol, reports say Subaru's inverting the process this time, the production model promising to be more radical than the concept. That won't be difficult, seeing the concept looked like an appliance from a low-budget sci-fi movie, and if not for the Pleiades badge on the front fascia most enthusiasts probably would have thought the concept was a Toyota. Underneath the eventual sheetmetal, rumors figure electric motors turning both axles will combine to produce about 280 horsepower, supplied by a battery stout enough for a range of more than 300 miles — note, that could be a Japanese-cycle figure for range. The concept sat next to a cutaway of a boxer engine, so it's possible there'll be a number of powertrains on offer. Additional tech could include the next generation of Subaru's EyeSight driver assistants, and cameras providing a 360-degree view around the crossover. The debut's been mentioned for October 2021, which would be the same month as the next Tokyo Motor Show. Market launch won't happen until nearly 2025. From left field comes news of another Evoltis, however. TopGear magazine and other outlets from the Philippines write that our Ascent is headed to the island nation in the third quarter of this year. Instead of taking that name to Southeast Asia, it will get the name Evoltis — that's what Glenn Tan, the deputy chairman and managing director of Subaru's Philippines distributor Tan Chong International, told journalists at this year's Singapore Motor Show.
The super-sized Atlas isn't the three-row VW should build
Fri, Dec 2 2016In the late '50s and early '60s the Volkswagen Beetle wasn't ubiquitous in my hometown of Lincoln, Nebraska, but it came pretty damn close. Fords and Chevys dominated, but beyond the occasional MG, Triumph, or Renault the import scene was essentially a VW scene. When my folks finally pulled the trigger on a second car they bought a Beetle, and that shopping process was my first exposure to a Volkswagen showroom. For our family VW love wasn't a cult, but our '66 model spoke – as did all Volkswagens and most imports at the time – of a return to common sense in your transportation choice. As VW's own marketing so wonderfully communicated, you didn't need big fins or annual model changes to go grab that carton of milk. Or, for that matter, to grab a week's worth of family holiday. In the wretched excess that was most of Motown at the time, the Beetle, Combi, Squareback, and even Karmann Ghia spoke to a minimal – but never plain – take on transportation as personal expression. Fifty years after that initial Beetle exposure, and as a fan of imports for what I believe to be all of the right reasons, the introduction of Volkswagen's Atlas to the world market is akin to a sociological gut punch. How is it that a brand whose modus operandi was to be the anti-Detroit could find itself warmly embracing Detroit and the excess it has historically embodied? Don't tell me it's because VW's Americanization of the Passat is going so well. To be fair, the domestic do-over of import brands didn't begin with the new Atlas crossover. Imports have been growing fat almost as long as Americans have, and it's a global trend. An early 911 is a veritable wisp when compared to its current counterpart, which constitutes – coincidentally – a 50-year gestation. In comparing today's BMW 3 Series to its' '77 predecessor, I see a 5 Series footprint. And how did four adults go to lunch in the early 3 Series? It is so much smaller than what we've become accustomed to today; the current 2 Series is more substantial. My empty-nester-view of three-row crossovers is true for most shoppers: If you need three rows of passenger capacity no more than two or three times a year – and most don't – rent it forgawdsake. If you do need the space more often, consider a minivan, which goes about its three-row mission with far more utility (and humility) than any SUV.
