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Auto Show Notebook: Legendary Continental name inspired Lincoln's designers

What's in a name? A lot for the Continental concept, and it gave Lincoln designers a sense of purpose as they styled the brand's upcoming flagship sedan. "The moment that we told them, it was amazing," Lincoln president Kumar Galhotra said. "They totally got it." "It" is cutting-edge technology wrapped in stately, large-sedan design. It's a nod to Lincoln's storied past, but a signpost for where the brand is heading. Though the Continental name dates to the late 1930s, Lincoln designers avoided making the concept overtly retro. "You can't let it pull yourself back too far in history, but you've got to design a car that lives up to the name," Galhotra said. Speaking to Autoblog on the floor of the New York Auto Show where the Continental formally debuted Wednesday, the Lincoln president reiterated that the car is on track to launch in 2016. It will compete against the Audi A6, Lexus GS, BMW 5 Series and other large luxury sedans. After its debut, the concept in New York will fly to China – another critical market for Lincoln – for display there. It will be replaced in New York by a prototype without an interior. The Continental is the latest high profile play by Lincoln to raise its image with consumers, who have either ignored or forgotten about it amid steep competition in the luxury sector from German and Japanese brands and a potentially resilient Cadillac. Lincoln sales are essentially flat compared with 2014 through the first quarter of this year, with total volume of 21,478 units. The middling start to 2015 comes on the heels of nearly 16-percent sales growth last year spurred by the launch of the MKC and the prominent signing of Matthew McConaughey to star in Lincoln advertisements. Other News, Notes & Quotes Speaking of names, Chevrolet did its homework before deciding to proceed with "Malibu" for its new generation of midsize cars. "We went out and researched it," said Alan Batey, president of General Motors North America. "People actually like the name 'Malibu,'" he said. Admittedly, the current Malibu has struggled in the marketplace against entrenched competitors, Batey said, but he's optimistic its awareness and historical value are assets to the dramatically redesigned sedan."The name's strong," he said. Meanwhile, in other Chevy news, the brand kicked off a new marketing campaign, "Real People, Not Actors" Wednesday. It will show consumers interacting with Chevys and their spontaneous reactions to the vehicles.

Subaru to showcase five customized Levorg concepts at Tokyo Auto Salon

Last month, Subaru unveiled the Levorg concept at the Tokyo Motor Show, previewing what could be the next Legacy wagon. But that's not the end of the story for the concept car.
With the Tokyo Auto Salon - Japan's equivalent to SEMA - approaching next month, Fuji Heavy has announced five customized versions of the Levorg. One is being prepared by Subaru itself with a focus on luxury (including new alloy wheels and a burgundy interior), one by Subaru Tecnica International (with strut brace and aero kit) and one each by aftermarket Subaru tuners Corazon, Syms and Prova.
Subaru will also display a pair of racecars based on the BRZ: the Super GT300 version we've already seen and a new STI NBR Challenge racer aimed at the Nürburgring 24 Hours. Details in the press release below.

Seeing the sights with Subaru EyeSight's Touring Assist | Autoblog in Japan

Autoblog recently went to Japan to drive cars, ride trains, and talk to carmakers about automotive history and the future of mobility. This video is part of a larger series of special reports from Japan. TOKYO — The interesting thing about Subaru's EyeSight technology is that — like its name suggests — it relies mostly on the stereoscopic color cameras located behind the rear-view mirror that scan the road ahead of the car. We've had EyeSight available here in the U.S. for years now, controlling features like pre-collision braking and throttle control, and adaptive cruise control. The cameras can detect vehicles, pedestrians and lane markings, and judge their distance. It uses color images to recognize brake lights, which add another piece of important input when making critical life-or-death decisions. New for Japan, though, is an EyeSight upgrade called Touring Assist. Touring Assist builds upon the capabilities of EyeSight with more robust lane tracing, adaptive cruise control and steering assist. Before expending to other markets or other models, Touring Assist is only available on the Subaru Levorg and WRX in Japan. The capabilities of lane tracing have been expanded for use at any speed, rather than just over 37 miles per hour. Additionally, Touring Assist adds automated steering to help keep you in your lane. This uses the cameras not just to read and adhere to the lane markings but, at speeds of up to 37 mph, to also follow the car in front of you. Touring Assist doesn't allow for fully autonomous driving, but its driver assistance features automate certain functions in specific conditions, theoretically making driving safer and easier. It's a step toward fully autonomous driving, a technological foundation upon which self-driving systems can expand. We arrived in Japan in spring, expecting to see streets lined with cherry blossoms. Instead, we were met with a frigid downpour that later turned to snow on our first full day in Tokyo. While not ideal conditions for our first time driving in Tokyo traffic — or driving on the left side of the road in a right-hand-drive car — it allowed us to test out Touring Assist in less-than-perfect conditions. Check out the video above to see how that went. In all, we were pretty impressed with Touring Assist. What would have been a fraught drive in a foreign country on the wrong side of the road in crappy weather and heavy congestion was actually pretty relaxed and enjoyable.