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Subaru to stop building Camry for Toyota in the US

It was back in 2007 that Subaru of Indiana Automotive, under contract from Subaru minority shareholder Toyota, built the first Toyota Camry at its plant in Lafayette, Indiana. Rumblings of the end of that contract work have been around for a while, as Subaru talked of expanding capacity to build more units and add a line for the Impreza, and Toyota talked of moving Camry production to its Georgetown, KY plant. The news was official internally last November when SIA Executive Vice President Tom Easterday told the Louisville Courier-Journal that Camry production would end. Now, Automotive News reports that both automakers have admitted publicly that the end will come in 2016.
SIA currently has a 170,000-unit capacity devoted to the home-brand Legacy and Outback models, while a $400-million expansion increases that to 300,000 units to prepare the facility for Impreza production in two years. Freeing up the 100,000 units of production devoted to the Camry means a 400,000-unit capability, which is far more than Subaru needs at the moment, but the Toyota exit will allow it to expand any way it sees fit. Subaru has said it will absorb the workers on the Camry line and no jobs will be lost, the mayor of Lafayette saying the development could change the timetable for the expansion.

2018 Subaru Crosstrek First Drive | Tall in stature, short on power

When the first-generation Subaru XV Crosstrek launched a few years ago, I was skeptical that more ground clearance and fender flares is all it would take to get more buyers. But sell it has. According to Subaru representatives, it's the company's third-best-selling line, and is second in the country for compact and subcompact crossover sales (first is the Jeep Renegade). Most Crosstrek sales are in America - 60 percent of them. So if lifting an Impreza can yield such impressive sales results, it's no surprise that Subaru kept the formula the same for the new Crosstrek. The end product is served well by all the improvements to the new-generation Impreza, while equally hampered by its issues. One of the few ways the Crosstrek is distinct from the Impreza is on the outside. Though the main body is the same, the front and rear bumpers are a little chunkier, and the front grille is different. It also features the tried-and-true addition of black plastic fender flares to signal its crossover and dirt road intentions. Every Crosstrek comes standard with roof rails and alloy wheels with a machined finish and black-painted accents. Those wheels are available in either 17- or 18-inch varieties. The body sits atop a raised suspension that brings ground clearance up to an impressive 8.7 inches over the Impreza's 5.1 inches. That also matches the Jeep Renegade Trailhawk for clearance. The Crosstrek's fresh bod is propelled by the same 2.0-liter flat-four as the Impreza, which, at 152 horsepower, makes four more ponies than the old engine. Torque remains the same at 145 pound-feet. The engine, which Subaru says is 80 percent new, is much less coarse and clattery than its predecessor, letting more of the pleasant boxer engine's rumbling noises through. You'll likely hear those noises plenty, because you'll need to work the car hard to get anywhere. Just as we found in the Impreza, what power the engine makes is all high in the rev band. And even when you're in the meat of it, it still takes an agonizingly long time to get up to speed. There were a number of overtaking episodes on two-lane roads during the test drive, and each was a nerve-wracking experience. Even with the foot to the floor, the Crosstrek took the tortoise's approach to forward momentum, and I was constantly fearful of a hare coming up the other lane. Brutally slow acceleration isn't particularly out of the ordinary in the subcompact and compact crossover class.

Subaru partners with Magellan for smartphone-based navigation

With tech in the air this week at the Consumer Electronics Show, Subaru announced that it named Magellan SmartGPS as its mapping partner in future Subaru vehicles – without putting an exact date on when that "future" will be. The appointment means that Magellan's smartphone-based cloud navigation, which works on both Apple iOS and Android, will port fully voice-guided navigation using constantly updated maps to the head unit in the car. Magellan already sells a standalone SmartGPS unit that you can buy from major retailers, and it can communicate with other wireless devices to find destinations and transfer directions. However, with the rise of smartphones and with major tech players becoming baked-in fixtures inside vehicles, the sales of portable navigation devices have gone into freefall - from 15.1 million units in 2008 to around 4.3 million units in 2019. The deal with Subaru helps Magellan continue to focus on its core strength. The caveat is that your car will need to have the Subaru Starlink system. It is included in some of the brand's vehicles, like the Impreza and the Crosstrek. On others it is a cost option - it's part of a $1,795 package on the Legacy, a $2,295 package on the Outback. The press release below can tell you more. Subaru Names Magellan Its Smartphone-based Cloud Navigation Partner Magellan SmartGPS Navigation to Power Future Subaru Vehicles Equipped with the SUBARU STARLINK Platform Powered by Clarion's Smart Access System Las Vegas, NV – January 4, 2016 – Magellan's SmartGPS navigation has been selected to be included with Subaru vehicles featuring the SUBARU STARLINK platform. The SUBARU STARLINK infotainment systems, available in Subaru vehicles, utilize Clarion's advanced Smart Access™ cloud connectivity platform to seamlessly sync and control cloud-based applications directly through the infotainment system's screen, providing immediate access to Magellan's SmartGPS navigation. Designed to support both Apple iOS and Android smartphones, the SUBARU STARLINK app brings continuously updated cloud applications to the vehicle's center stack display. Drivers can then access all STARLINK approved apps and services effortlessly, including Magellan's SmartGPS, allowing for safe access and display on the vehicle's touch panel. Magellan SmartGPS navigation will be available on future Subaru models.