2002 Subaru Impreza Wrx Wagon 4-door 2.0l on 2040-cars

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Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.

Subaru could have all-electric CUV by 2021

Subaru doesn't exactly have an industry-leading electric vehicle program. It sells the Impreza Sport Hybrid in Japan and the Crosstrek Hybrid in the US. There have been electrified rumors and concept cars, but Subaru has been more content to promote getting out into the environment rather than using your car to help it. But maybe this'll change in 2021. That's when, according to a report in the Nikkan Kogyo Shimbun newspaper in Japan, the automaker will introduce an midsize, all-electric AWD CUV in the US. The EV would be based on the Forester or Outback and use a new global platform. As for where the cells, batteries, or motors would come from, there was no mention. The newspaper cited unnamed sources and all that an on-the-record spokesperson would say is that, "We have yet to decide on any specifics at the moment." Or, as Subaru of America's national manager of product communications, Dominick Infante, told AutoblogGreen, "It's a bit early for us to discuss electric vehicles and PHEVs." There's a good reason for Subaru to be considering going electric, and it's the same one that's pushing the entire industry to zero-emission vehicles: tighter emissions regulations. As much as we want to know everything now, it appears that Subaru is taking the same approach to all-electric vehicles as it did with hybrids. At the New York Auto Show in 2013, Subaru's executive vice president Tom Doll said that, "We at Subaru were not the first to market with a hybrid, but we sure made sure we did it right." If it takes the company until 2021 to release an EV, it had better get it right. Related Video:

Subaru Crosstrek Baja Racer is a glorious blue and gold liveried masterpiece

Subaru just revealed its new Baja racer, and it's the coolest one yet. The Crosstrek Desert Racer is now sporting Subaru's traditional blue and gold livery that we all know and love from the many years it was plastered on Impreza-based rally cars. It's hard not to be nostalgic on this one, and we just had to share it. This Crosstrek, which bears about zero resemblance to an actual Crosstrek, is being run in the grueling Baja 500 off-road race through the Baja California Peninsula. Crawford Performance and Grabowski Brothers Racing are running the show, hoping to improve on their second-place finish from last year. The vehicle has a 2.5-liter naturally aspirated flat-four engine built to produce 300 horsepower. It's great to see Subaru continue to expand the blue and gold livery theme to more motorsports efforts. At the 2019 Detroit Auto Show we got to see the same livery on an STI rally car destined for competition. Now this beast of a Baja racer looks ready to strike fear into the hearts of its opponents just the same. The vehicle itself is rather insect-like in nature with the suspension and lights sticking out everywhere. There's still no word on whether the team will try for the big Baja 1000, or just stick to the 500 for 2019. Regardless, it looks supremely capable, and must be an absolute hoot to drive.