No Reserve!! Green 1999 Subaru Forester L Awd Wagon! 174k Miles ~ 98 00 01 02 on 2040-cars

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Subaru is America's third most off-roaded brand

When you think of iconic off-road brands, where does Subaru fall on your radar? Somewhere in the middle? Perhaps near the bottom? Don't worry, you're not alone. Until recently spending some time in Bend, OR, where we drove the all-new 2015 Subaru Outback, we never really pegged the Japanese automaker to be a highly lauded brand among off-road enthusiasts, despite many of the company's products actually being quite capable when the going gets rough.
But the data says we're wrong. According to a 2013 J.D. Power study, Subaru vehicles have some of the highest use off road compared to other brands - of course "off road" here just means anything not on a paved road, so even gravel trails and tame two-tracks count in these statistics. Nearly 29.5 percent of its cars are used on trails and dirt roads, with only the Ram and Jeep brands besting that statistic, at 30.2 and 31.0 percent, respectively. Said another way, Subaru sold 424,683 vehicles in the US in 2013, meaning that some 125,281 saw off-road use. Mainstream brands like GMC, Ford and Chevrolet all trail Subaru, and even Land Rover comes in at less than 20 percent.
Some 34.7 percent of Outbacks are taken off paved roads, according to J.D. Power data.

Junkyard Gem: 1992 Subaru Loyale Wagon, with Budget Cargo Carrier

Before there was the Impreza, there was the Leone. Sold in the United States at first as, simply, The Subaru, the Loyale name appeared on the last few years of the third-generation Leones. Here's a final-model-year example of the Loyale wagon in a Denver wrecking yard, complete with rust, outdoorsy-activity-themed stickers, and interesting homebuilt plywood upgrades. These cars weren't quite as sturdy as their successors, but this one reached the magical 200,000-mile mark during its quarter-century on the roads and trails of Colorado. For some reason, there's a mid-1990s Mazda Miata M Edition badge on the tailgate. Some Colorado Subaru dealerships sell "Rocky Mountain Edition" option packages, so perhaps this was the Loyale owner's way of joining the exclusive club for owners of Subarus with snow-grooved floormats and ski-friendly roof racks. In keeping with that theme of homebrewed upgrades, this car has a plywood version of the roof-mounted cargo carriers so popular with local Outback owners. Sure, it's a bit heavy and the lack of paint reduced its lifespan, but it got the job done. The skinny twine holding the box to its plumbing-pipe mounts looks a bit scary; I'd hoped to see some hefty lag-bolts going through the roof's metal into the box's underside, but did not find any such hardware. Tailgating this rig would not have been advised. Inside, a sturdy wooden floor covers the rear-seat and cargo area. Just the thing for lots of bicycle parts or camping gear! It's those little details that make an installation like this work best. A tire receipt from last year shows that this car lived in even-more-Subariffic-than-Denver Boulder, and that it was still running and being maintained in the recent past. Unlike nearly all retired Subarus of this era that I see in Denver junkyards, this one has not a single cannabis-dispensary sticker on the dash (in stark contrast to, for example, this THC-saturated '84 GL wagon). None of that lung-capacity-destroying weed for this Subaru, no sir— just healthy outdoor adventures! You could still buy front-wheel-drive Subarus in 1992, but this one is an all-wheel-drive car with 5-speed manual transmission and 90-horse boxer-four engine. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Before Subaru pitched their wagons as outdoor-activity-enabling adventuremobiles, they were sold as practical family haulers.

Subaru hits 500,000 sales in the US in 2014, a record for the brand

Having sold 336,441 cars in the US in 2012, Subaru said in early 2013 that it wanted to hit 500,000 annual sales here by 2015. After boosting sales to 424,683 in 2013, it's hit its half-mil target a year early: on December 29, 2014 Subaru sold its 500,000th car, and the sales year didn't end until January 2. The brand has never done that before in a calendar year, and on top of being an eighteen-percent improvement year-on-year, 2014 is Subaru's seventh year of growth. Every model is up for the year except for the BRZ and the Tribeca. The Outback and Legacy are on fire, practically doubling their sales numbers through the end of November compared to 2013. In addition to making better and better cars, Subaru credits nicer dealerships with better workflows, and improved marketing and advertising. If history is any indication, the final number could be appreciably above 500,000 even with just four days of selling left. Subaru only needed 36,230 sales in December to hit 500,000; it sold 45,273 cars in November, and for the past four years it sold more cars in December than November. Admittedly, November was its third best-selling month of the past five years. Leaders at the automaker are confident about this year as well, saying, "[we] expect 2015 to also be another record year." But our favorite line in the press release announcing the feat: "The current generation of Subaru vehicles grew in size compared to the previous generation in order to better suit the needs of the American buyer." Hey Subaru, you calling us fat? SUBARU OF AMERICA REACHES 500,000 SALES MILESTONE IN 2014 - Subaru sales in U.S. top 500,000 for the first time in a calendar year - 500,000th vehicle sold on December 29 - All models contributing to sales increase Cherry Hill, N.J. - Subaru of America, Inc. has reached a significant milestone in its history, by retailing 500,000 vehicles in a single calendar year. The milestone caps a remarkable seven year growth period for the brand in the U.S. in which the company has grown from 187,699 vehicle sales in 2008 to what will total over 500,000 sales in 2014, once the sales year closes on January 2. The growth in Subaru sales can be attributed to a combination of improved vehicle offerings, targeted and award-winning marketing and an improved retailer body.