Brand New 2013 Scion Frs Firestorm Red Automatic Two Door Coupe on 2040-cars

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2014 Scion tC with updated styling priced from $19,210*

Scion has released pricing information for a number of models, the most important of which being the updated 2014 tC that debuted at the New York Auto Show in March. The cost of entry for the tweaked coupe is now $19,210 with the standard manual transmission, or $20,210 if you'd rather the car did the shift-work for you (*both prices exclude the $755 destination charge). These numbers represent an increase of $485 versus the 2013 model with either transmission.
We have yet to drive the refreshed tC, but Scion says it ought to provide a much more engaging experience from behind the wheel. Automatic-equipped models now enjoy faster shift times with dynamic rev matching, and regardless of transmission, the tC is said to have improved handling dynamics thanks to reworked shock absorbers, stabilizer bar hardware modifications and retuned electric power steering.
In addition to the obvious re-schnozzing of the tC, other updates for the 2014 model year include a new standard auto display, featuring a 6.1-inch touchscreen, Bluetooth, HD radio and steering wheel-mounted controls.

FR-S with Targa-style top leads Scion's SEMA brigade

The Scion brand seems to be a bit rudderless in the auto industry at the moment. The company just doesn't seem to know what audience it wants to appeal to. For this year's SEMA Show in Las Vegas, the automakers is kind of just going wild with bizarre customs like a turbocharged FR-S with a targa top (pictured above).
Taking the roof off of a FR-S isn't an entirely new idea, but this targa-top version at SEMA is certainly a new take. In addition to just chopping a panel out of the roof, the custom also adds a louvered rear window in an especially cool touch that lends an '80s coupe vibe. To take the wild look even further, the car wears a bespoke wide body kit with an integrated rear spoiler and center-mount exhaust, and all of the bodywork is done in metal. Being for the premiere aftermarket show, performance also has to play a role, and the upgrades include a Greddy turbo kit, coil-over suspension from KW and big brakes from Wilwood.
If the FR-S seemed just slightly inspired by the '80s, the xB for the show goes for a look that's a decade older with inspiration from '70s conversion vans and skateboarding. With design help from skateboarder Riley Hawk, the custom is painted in shades of groovy earth tones with bubble windows in the rear, and the cargo box on the roof stores skateboards. The interior features touchstones of the time with a mix of wood-grain trim, shag carpet and comfy brown leather.

Scion gets touchscreen audio across the board

On a constant mission to court younger buyers, Scion will be adding some new in-car technology to its lineup for the 2014 model year. All Scion products will now come standard with a 6.1-inch touchscreen audio head unit that we first saw on the 2014 tC (as shown above).
In standard form, this head unit will feature HD Radio, Bluetooth and auxiliary and USB ports. Opting for the $1,198 BeSpoke Premium system brings navigation, integrated social media apps, geo-located POIs and Aha internet radio.
Other changes announced along with the new touchscreen include new two-tone paint schemes for the 2014 xD, a limited-production iQ and pricing for the 2014 lineup. As shown in the gallery, customers can now choose from silver-on-blue and black-over-grey paint combos. The iQ Monogram gets a burgundy-over-silver paint job with a limited run of just 150 units, and it goes on sale in October starting at $16,520 (not including $755 for destination).