2008 Saab 9-3 Turbo Two Owner Non Smoker Low Miles South Florida Car No Reserve! on 2040-cars

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What brands have Saab owners defected to? Polk investigates

When a brand goes belly-up, it's natural for analysts to wonder where that brand's consumers will turn. General Motors has mothballed more car brands the last decade than most other automakers' have in their entire portfolios, so "Where did [insert brand here] buyers go?" has been a common question asked of The General. According to reports, it didn't do so well at retaining Oldsmobile owners (who supposedly went to Hyundai), or Hummer and Saturn buyers, but did get some return love from Pontiac owners.
A consultant with Polk has turned the loyalty lens on Saab. The Polk Disposal Loyalty Methodology tracks owners selling vehicles within six months of buying a new one. In 2010 and 2011, Polk found that when Saab died, owners went right up the middle of the mainstream to Honda. It was close, though, with just 0.2 percent separating Honda from number two Volkswagen. Audi comes in third.
After that it's back to the masses with Toyota, Chevrolet and Ford trumping import luxury brands. And if you combine all of the General Motors brands that Saab owners have migrated to, GM more than doubles Honda with a 15.2-percent share, so all the love is not lost.

NEVS completes Saab purchase, earns right to brand name but not griffin badge

According to the Associated Press, a Hong Kong-based concern is close to building new Saab models. After some delays, National Electric Vehicle Sweden (NEVS) has completed the purchase of bankrupt Swedish automaker Saab.
NEVS says it plans to debut an electric vehicle in about 18 months. When the car comes to market, it will wear the Saab name, but not the marque's well-known griffin logo. Reuters reports that the company will produce EVs based on the Saab 9-3 platform, with intentions to sell these vehicles primarily in the Chinese market. Due to the continued use of the distinctive griffin head logo by commercial truckmaker Scania and the Saab aerospace group, NEVS was only granted access to the Saab name, not its emblem.

Want one of the last Saab 9-3s ever built? Here's your chance

National Electric Vehicle Sweden (NEVS) purchased the assets of bankrupt Swedish automaker Saab in 2012. The next year, NEVS restarted production of the 9-3 sedan that lasted until 2014. In December 2013, the company pulled a silver 9-3 Aero Turbo from its pool of customer cars, intended for crash testing. The crash test never happened, and that silver sedan hung out at the factory for six years. Autocar writes that NEVS wants to find that Saab a good home, and will put it up for auction later this year. The model has a 2.0-liter turbocharged four-cylinder with 217 horsepower and 258 pound-feet of torque, shifted through a six-speed manual transmission. Other than the fact it's spent six years holed up in a Swedish factory, the condition is brand new - there are only 3.1 miles on the odometer. It's hard to predict what such a time capsule might go for. NEVS only built 420 units before ceasing production, so the 2013 9-3 Aero Turbo has rarity on its side. This isn't the only such Saab to roll out of the crypt recently, though. In 2017, a 2014 9-3 Aero popped up in the Netherlands with only 211 miles on the odo. In 2018, a 2011 diesel 9-3 SportCombi wagon with 56 miles on the odo broke through the space-time continuum in Italy. NEVS will put its 9-3 on display in Trollhattan this weekend during the annual Saab Car Museum Festival.