2006 Saab 9-3 2.0t Convertible 2d on 2040-cars

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What brands have Saab owners defected to? Polk investigates

When a brand goes belly-up, it's natural for analysts to wonder where that brand's consumers will turn. General Motors has mothballed more car brands the last decade than most other automakers' have in their entire portfolios, so "Where did [insert brand here] buyers go?" has been a common question asked of The General. According to reports, it didn't do so well at retaining Oldsmobile owners (who supposedly went to Hyundai), or Hummer and Saturn buyers, but did get some return love from Pontiac owners.
A consultant with Polk has turned the loyalty lens on Saab. The Polk Disposal Loyalty Methodology tracks owners selling vehicles within six months of buying a new one. In 2010 and 2011, Polk found that when Saab died, owners went right up the middle of the mainstream to Honda. It was close, though, with just 0.2 percent separating Honda from number two Volkswagen. Audi comes in third.
After that it's back to the masses with Toyota, Chevrolet and Ford trumping import luxury brands. And if you combine all of the General Motors brands that Saab owners have migrated to, GM more than doubles Honda with a 15.2-percent share, so all the love is not lost.

Petrolicious keeps our love of the Saab Sonett aflame

German auto designs lean toward function and purpose. Italian designers deliver passion and beauty. The Brits, majesty. American cars, brashness and authority. If you want a funky design, though, you go to Sweden. The land of cheap, do-it-yourself furniture and delicious meatballs knows a thing or six about style and design, and while that character is only now reemerging thanks to a certain string of Volvo concepts, it use to be that Saab was the authority on penning some of the industry's more unique designs.
Take the beautiful Sonett for example - a small coupe whose appearance is a funky mishmash of a Porsche 911 and a Bugeyed Sprite with just a hint of a Citroën DS (it's that convex rear window). It's a positively striking car, made more unique by its two-stroke, three-cylinder powertrain and four-on-the-tree manual transmission. With just 70 horsepower hauling about 1,500 pounds of Swedish style, the Sonett strikes us as an ideal alternative to some of the English sports cars of its day, particularly for those that are looking for something beyond your average MG or Triumph.
For Glenn Roberts, the Sonett was a part of his childhood. His family owned example was originally a special-order item by his parents in 1967. He bought the car from them 13 years later and has never looked back, completing a restoration in 2004. With a story like that, it's not surprising that Roberts and his silver Sonett are the most recent pairing to get some attention from Petrolicious.

Saab begins 9-3 EV pilot production

To say that Saab has had a tough time lately would be like saying that it's been a little colder than usual this winter. After General Motors finally gave up and sold it to Spyker in 2010, Saab declared bankruptcy the following year. GM successfully blocked Spyker from selling Saab to Chinese automaker Youngman the following year, but ultimately it ended up in the hands of another Chinese consortium called NEVS. Standing as it does for National Electric Vehicle Sweden, the new owners promised not only to restart production of the long-suffering 9-3, but also to turn it into an electric vehicle. And that's just what it's doing.
The latest news coming out of Sweden indicates that NEVS/Saab has started building the first examples of the 9-3 EV. These first 200 or so examples are set to be shipped off to Qingdao - the Chinese city that is home to the Tsingtao brewery, hosted the sailing components of the 2008 summer games on Beijing, was supposed to host an IndyCar race in 2012 before it was canceled, and also itself just happens to own 22 percent of NEVS.
These first EVs have their batteries mounted down low in the chassis for a low center of gravity and have a range of about 20 miles on a full charge. That's absolutely paltry compared to the other EVs on the market: a Nissan Leaf will travel more than four times that distance, and a Tesla Model S will go ten times farther on a charge.