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Odell Beckham Jr.'s custom Rolls-Royce hood ornament catches the true Spirit of Ecstasy

Odell Beckham Jr. hasn't even played a single game for his new team, yet he's already making a splash in Cleveland. Not for his play, but for his car. Images and video of OBJ's custom Rolls-Royce Cullinan hit the web this week, and it suits his larger-than-life personality perfectly. The Browns orange wrap is a minor piece in a grand package that includes a custom hood ornament that replicates his famous one-handed behind-his-head catch. Sorry, Spirit of Ecstasy. OBJ's career has been too impressive to be defined by a single play, but his 2014 catch against the Dallas Cowboys (seen below) is certainly a top highlight. Widely considered one of the greatest catches in all of NFL history, it has now been immortalized in a hood ornament of all things. But not just any hood ornament. It takes the place of the sacred Rolls-Royce Spirit of Ecstasy on his custom Cleveland-themed Cullinan SUV. And yes, it can still be hidden within the grille. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NFL players, and athletes in general, have been known to create some of the wildest custom vehicles we've seen, and OBJ's Double-R is no exception. Built by Dreamworks Motorsports in Roxboro, North Carolina, the Cullinan has an orange wrap, dark 26-inch Forgiato wheels with floating RR center caps, gloss black accents, and Suntek Films window tint. That's just the basic stuff. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Cementing his car as a truly unique piece are the sound system and the interior. Dreamworks built a subwoofer box to mimic the iconic Rolls-Royce grille, and the one-off starlight headliner was constructed just for this vehicle with a custom pattern. Plus there's that Spirit of Hubris up front. Whether it's a no from you, dawg, or it's a resounding yes, there's no doubt this thing will get people talking. Inspect the details in the gallery above. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Bugatti and Rolls-Royce set annual sales records in 2022

Most of the carmakers positioned on the industry's upper echelons ended 2021 on a high note, and many posted even better sales figures in 2022. Bugatti and Rolls-Royce independently announced that they set new sales records in 2022 and noted that the future looks bright. Bugatti is one of the smallest car companies so its record might not initially sound impressive: it delivered 80 cars in 2022, which is exactly the number it predicted at the beginning of that year. If that seems like a rounding error, keep in mind that every car it offers is a hand-built, limited-edition model with a price tag pegged well into the six digits. Viewed in that light, making and delivering 80 cars is an impressive feat. That number includes the 400th example of the sold-out Chiron, the last nine units of the Chiron Super Sport 300+, and the 10 planned examples of the Centodieci. Bugatti points out that 80 cars is a record for the Molsheim factory, which was inaugurated in France in 2005. Bugatti has its work cut out for the coming years. It needs to build the final units of the Chiron, the 99 examples of the Mistral (pictured), and the 40 units of the track-only Bolide. All of these cars are sold-out so the firm currently doesn't have a car to sell but that's set to change soon: Bugatti-Rimac CEO Mate Rimac pledged to release more details about Bugatti's future in the second half of 2023, and he added that "Bugatti will honor its rich motorsport heritage and its connection with the 24 Hours of Le Mans, which celebrates its centenary year." Across the English Channel, Rolls-Royce delivered 6,021 cars in 2022, an increase of 8% compared to 2021 and its first annual result above the 6,000-unit mark. The company notes that these cars went to customers in about 50 different countries. Demand for personalized cars was at an all-time high in 2022 and the average selling price of a Rolls-Royce now stands at approximately ˆ500,000 (around $536,000). Rolls-Royce's biggest market remains the United States, where sales increased in 2022, followed by China, where sales posted a single-digit drop due to COVID-related lockdowns and other headwinds blowing across the nation. Sales in Europe increased in 2022 as well in spite of the war in Ukraine; Germany and the United Kingdom are among the nations that posted record sales in 2022. Interestingly, one of Rolls-Royce's largest Asian markets is South Korea, and more Bespoke orders came from the Middle East than from any other region.

Rolls-Royce Cullinan revealed: Ultra-luxury SUV is so British, it curtsies

Why did we ever expect the Rolls-Royce Cullinan to look like anything other than a Phantom on a lift kit, minus the trunk? The Rolls-Royce of SUVs perfectly employs Phantom cues, from the raised hood to the strong shoulder line and coach doors. The English off-roader brings a bunch of brand-redefining firsts with it, including all-wheel drive, an off-road driving mode, and a suspension that actively extends the dampers to keep every wheel on the ground. All of the vehicle's innovations serve the tagline that will help sell the Cullinan to wealthy owners: "Effortless, Everywhere." View 30 Photos The Cullinan stretches 210 inches long on a 130-inch wheelbase, 17.2 inches shorter overall than a Phantom on a wheelbase 9.8 inches shorter. However, the SUV is 5.6 inches wider than the sedan and its roof stands 7.2 inches higher. Built around the same all-aluminum Architecture of Luxury as the Phantom, the extra bits that make the Cullinan ready for dirty work add just 200 pounds compared to the car, for a curb weight of 5,864 pounds. The 6.6-liter twin-turbo V12 (Rolls-Royce still refers to it as a 6.75-liter) produces 563 horsepower and 627 pound-feet of torque, matching the Phantom's horsepower but losing 37 lb-ft of torque. However, the remaining torque comes 100 rpm sooner in the Cullinan than in the Phantom. Rolls-Royce whipped up another narrative trick to keep the Cullinan from being associated with the two-box SUV herd, calling it "the first 'three-box' offer in the SUV sector." With only two boxes visible from outside, we assume Rolls-Royce refers to the available glass partition in the cabin separating the seating area from the cargo, for Cullinans equipped with individual second-row seats. That would make for three distinct areas, and serve as a "nod to the era when luggage was mounted on the exterior of the motor-car, so the occupants did not travel with their belongings." Speaking of which, the feature we normally call a "tailgate" is called "the Clasp" on the Cullinan, a reference to when drivers put luggage on the outside of the car. The electrically operated two-piece hatch has a narrow lower section that folds down to help support the electronic drawer in the Recreation Module. The module provides custom designed storage for tools suitable to an owner's hobbies, like hawking, hunting, or drone racing, or it can stow the seats and cocktail table for the Rolls-Royce Viewing Suite. The Cullinan earns its chops in the cabin and under the skin.