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Rolls-Royce rolls out special Al-Adiyat edition in the Middle East

Rolls-Royce regularly makes special editions for one market or another. And lets face it: most of them are in the Middle East, or more specifically along the Persian Gulf. But their names don't always translate well to English, even for an English automaker. The last one, for example, was characterized as a Mysore. And this latest one is for Adiyats. Al-Adiyat is actually what this latest special run of Rolls-Royces are called, taking its name from the Arabic word describing the sound hoofs make when they hit the ground. It's a limited edition of just ten coupes, including nine Wraiths and the one and only Phantom Coupe you see here. The collection takes its inspiration from horses, "with motifs of reigns and horses, while gold-plated horseshoe stamps make a striking statement upon the clock and treadplates." The look is completed (on the Phantom at least) with a bright red paintjob that continues inside with red leather, carpets and headliner. In short, it's not for subtle tastes, but we don't doubt that Rolls will sell each and every one, assuming it hasn't already.

Rolls-Royce names new chief executive for North America

Rolls-Royce has announced a changing of the guard in its North American office. Stepping out of his role as North American regional president is Eric Shepherd (pictured). In his place, the uber-luxe British automaker is bringing in Pedro Mota, who comes by way of Porsche Cars North America, where he served as the west coast regional vice president. Mota holds an MBA from European business school INSEAD, and a Master's in electrical engineering from Lisbon Technical University. He'll join Rolls-Royce with almost immediate effect on October 1 to learn the ropes before taking over on January 1, 2016 - the day after Shepherd vacates the office. The company was rather unspecific in disclosing what Shepherd will be doing next, saying only that he'll be staying "within the Rolls-Royce family" in a "new entrepreneurial role in the super-luxury automotive retail sector." The shift in leadership in the North American office at Rolls-Royce comes as the automaker prepares to role out new models. It's now in the process of adding the new Dawn convertible to the Ghost/Wraith family. It's also preparing to launch its first SUV, known internally as project Cullinan, into a burgeoning new market segment for ultra-luxurious crossovers. It's an area with which Mota, having helped move so many Cayennes and helped introduce the new Macan through West Coast dealers, ought to be intimately familiar. Related Video: LEADERSHIP TRANSITION AT ROLLS-ROYCE MOTOR CARS NORTH AMERICA Rolls-Royce Motor Cars has announced that President (North America), Eric Shepherd, has decided to move to a new entrepreneurial role in the super-luxury automotive retail sector within the Rolls-Royce family. Chief Executive, Torsten Mueller-Oetvoes, said, "Eric's move is a big loss to our successful business at Rolls-Royce North America but we are highly supportive of talented managers like Eric pursuing personal business opportunities, particularly when it means they stay within the Rolls-Royce community. Eric's dynamic leadership of our North American operation has been highly effective. He has established a strong team and cohesive network which has led to a substantial strengthening of our business in the region." Shepherd will continue in office as President of Rolls-Royce NA until 31 December 2015. He will be succeeded by Pedro Mota who will join Rolls-Royce NA from Porsche Cars NA where he served as Vice President, Area West.

Lucky ducks rescued, ride in a Rolls-Royce to their new Goodwood home

The phrase "put it on the bill" has taken on a new meaning at Rolls-Royce's Goodwood, England, factory. The firm now shares its headquarters with 15 ducks that were rescued earlier in 2020 and re-released as adults. Rolls-Royce explained that James Caffrey, one of its security guards, spotted a group of seven ducklings in a company parking lot in April 2020. He spent several hours observing the unexpected visitors from a distance before realizing that the mother duck wasn't coming back. Concerned, he captured the birds with the help of colleagues and sent them to the Brent Lodge Wildlife Hospital, which cares for sick, injured, and orphaned animals. Brent Lodge's goal is to release animals back into their natural habitat as soon as possible, not to keep them in captivity. The seven siblings were reared into adulthood and sent back to Rolls-Royce's headquarters, along with eight additional ducks that were also rescued locally. The group traveled to Goodwood in the back of a Cullinan, an honor that few humans — let alone birds — experience. They traveled in cages, letting ducks loose in an SUV would be disastrous, and Rolls-Royce joked its engineers are now looking into using ducks as a unit to measure trunk space. Rolls-Royce's new tenants live near the lakes that are next to its factory, so they're fully self-sufficient. There is enough food available to sustain the entire clan. We don't know whether they'll be asked to contribute something in exchange for living at Goodwood; the 250,000 bees the firm keeps make honey that's exclusively served to guests, like customers who fly in to pick up a car. If duck eggs come with your new Phantom, you'll know why. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.