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Rolls-Royce Wraith gets Inspired by Fashion

A little over a month ago, Rolls-Royce revealed a special-edition Wraith that was "Inspired by Film." Now the British luxury automaker has returned with another unique take on its fastback coupe in the form of the Inspired by Fashion edition. Unveiled at the Pratt Institute in New York – one of the country's top design schools – the Wraith Inspired by Fashion is well, just that. It features a tone-on-tone white exterior, complemented by the customer's choice of accent color: green, red, or purple. The accents are also applied inside, where the cabin is done up in white and black leather, with a unique steering wheel and clock, wood trim that takes nine days to complete, welt leather door panels, and special embroidery. If nothing else, the Inspired by Fashion edition just goes to show the extent of personalization options that await the Rolls-Royce customer, the vast majority of whom take advantage of those choices when ordering their new ride. ROLLS-ROYCE MOTOR CARS UNVEILS 'WRAITH – INSPIRED BY FASHION' 8 May 2015, Goodwood Rolls-Royce Motor Cars and the world of Haute Couture have long been bound by a common philosophy – to take the very finest materials and craft them into the most exquisite and desirable luxury goods, appointed to the customer's exact specifications. In this spirit, Rolls-Royce Motor Cars is delighted to unveil 'Wraith – Inspired by Fashion'. Fittingly, the marque's first showroom in Conduit Street, Mayfair was founded a short step from London's famous centre of tailoring excellence, Savile Row. Here, Sir Henry Royce and his partner The Honourable Charles Rolls echoed the offerings of their illustrious neighbours by providing London's most stylish denizens with the automotive equivalent of the finest cloths; a perfectly engineered Rolls-Royce chassis and running gear. The customer would then call upon their preferred coachbuilder, who would furnish the car with personal touches and accoutrements specified perfectly to their requirements. A century later, a bold new generation of customers continue to share the same appetite for commissioning expressions of their taste and lifestyle. 'Wraith – Inspired by Fashion' provides a modern take on this grand tradition. Akin to commissioning a fine suit or elegant piece of couture, the journey of creating a highly Bespoke Rolls-Royce motor car begins at the marque's equivalent of the tailor's atelier, the Bespoke Design Studio at the Home of Rolls-Royce in Goodwood, England.

Rolls-Royce Landspeed Collection honors record-breaking pioneer

The Rolls-Royce Wraith coupe and Dawn convertible might not be long for our market, but that doesn't mean they're being wholly ignored by their maker. In fact, Rolls-Royce just announced a new limited edition of the stylish pair: the Landspeed Collection. The Landspeed Collection cars honor 1930s speed record-holder Captain George Eyston, who achieved three land speed records, culminating in a run at 357.497 mph in 1938 at the Bonneville Salt Flats. The Rolls-Royce connection is that Eyston's car, the Thunderbolt, was powered by a pair of Rolls-Royce V12 aero engines. Each displaced 37 liters and produced more than 2,000 horsepower. Unlike the Thunderbolt, the Wraith and Dawn are powered by a single V12 engine, and its output is unchanged from stock. Nor do the Landspeed Collection Wraith and Dawn adopt the record-setting car's triple axles, eight wheels, and large triangular tailfin. More's the pity. Instead, the models are based on the Wraith and Dawn Black Badge. They're painted a two-tone Black Diamond Metallic and Bonneville Blue (a light silver-blue that's specific to this model). Among the unique details: dashboard engraving that mimics the fissured texture of the salt flats, an image of the Thunderbolt's silhouette embossed on the front tunnel, and a special clock that adopts some of the markings of the Thunderbolt. The Starlight Headliner is said to exactly match the night-sky appearance on the date when the final Thunderbolt speed record was set. Rolls-Royce will build 35 examples of the Wraith coupe and just 25 of the Dawn convertible. But even if you're as speedy as Captain George Eyston himself, you won't be quick enough to grab one — they're already sold out.

Rolls-Royce Dawn teased, will debut on September 8

The Rolls-Royce Dawn is coming, and we now have a handful of teaser shots, showing what we already know will be a four-passenger convertible based on the Ghost/Wraith. We have one more detail to confirm, too: the Dawn will officially greet the world on Tuesday, September 8, ahead of a public showing at the Frankfurt Motor Show. We can't yet show you the whole car, but there's still quite a bit we can tell you. The Dawn has a lot of Wraith elements, but is different in a number of ways (and not just because it's a convertible). Excluding the doors, every body panel on the Dawn is new. The front looks like a Ghost, but the chin is pulled forward slightly. With the top up, the convertible kind of looks like a big, fancy hot rod. It's an exceptionally pretty car, especially in dark blue. The interior uses a four-seat configuration, with ample space in the rear for passengers. The Dawn's cabin uses the same layout as the Wraith, and it's seriously luxurious. There is plenty more information we still can't share with you, like engine details, but it won't be long before we can spill all the beans. Stay tuned for the official details and images on Tuesday, September 8.