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Grey Poupon to air new version of famous Rolls-Royce ad, this time with car chase [w/video]

Grey Poupon mustard will revive the concept behind its famous Pardon Me commercials with a new ad that will air only once on television during this Sunday's broadcast of the Academy Awards.
The original spot, which showed two one-percenters sharing the condiment between their Rolls-Royces at an intersection, first aired all the way back in 1981, and variations of it continued up through 1997. Kraft, owner of the Grey Poupon brand, is hoping that reviving the commercial will boost sagging sales and raise the mustard's profile with a younger generation of fancy folk.
So why are we talking about this on Autoblog? Because the new version of the ad won't end with a polite passing of the bottle. Rather, we're told a car chase ensues when the Grey Poupon's owner doesn't get it back. We're assuming the two cars in question will again be a pair of Rolls-Royce sedans, probably Phantoms unless they go with more vintage model years.

Rolls-Royce Phantom Oribe has a pottery theme and high-fashion interior

Rolls-Royce has developed quite a busy business with its Bespoke division. It creates specially customized one-off models for particularly wealthy clients. The latest is the Rolls-Royce Phantom Oribe, and it's one of the prettier and more interesting ones. The car was commissioned by a Japanese entrepreneur who collects old pottery from Japan called Oribe. That pottery often features green and white glazing, which provided the inspiration for the name and the color scheme of the Phantom. This particular Phantom was also a collaboration between Rolls-Royce and the French designer fashion brand Hermes, which provided all of the interior leather and canvas. That interior is really the highlight of the car. Most surfaces feature green and white leather to match the exterior. But the headliner and rear armrests receive a canvas fabric Hermes uses on some of its handbags. Walnut wood veneers decorate the doors, rear seat tables and dashboard. A unique touch is the lack of metal speaker grates. Instead, Rolls-Royce drilled out holes in the wood trim over the speakers. Additionally, the dashboard features an equine themed pattern that was hand painted. It was inspired by a particular style of scarves offered by Hermes. Both the car and fashion companies' logos appear on the glovebox door. This car is of course a one-off, so you won't see any more of them. Of course if you have the undoubtedly massive amounts of money to commission a Bespoke Rolls-Royce, you could probably request certain aspects of it on your own special car. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Aeroboat packs 1,100 seahorses of Rolls-Royce Merlin V12 power

We don't typically cover boats here - this is, after all, Autoblog and not Aquablog - but every so often something comes along that makes us want to dip our toes in the water, whether it's a Jaguar-designed speedboat, a Gulf-liveried megayacht or a Lamborghini-powered Riva Aquarama. This is another one of those occasions.
Set to be unveiled at the Salute to Style show in July at The Hurlingham Club in London, the Aeroboat is a motor yacht that seems to blend retro and furutistic lines in equal measure that would make Jules Verne proud without going Steampunk. Inspired by the Spitfire fighter plane, the Aeroboat packs aircraft-inspired switchgear and shock-mounted seats into a long, sleek form. But what really has our interests piqued is what lies beneath the stylish decks.
Each of the dozen Aeroboats to be built will pack a reconditioned, marinized, fuel-injected Rolls-Royce Merlin V12 engine - the same 27-liter powerplant that propelled the Spitfire. With 1,100 horsepower on tap, it's expected to propel the Aeroboat up to a top speed between 75 and 95 knots, or 86-109 miles per hour by landlubber standards, which is pretty damn fast on the open water.