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Rolls-Royce rings up best-ever sales year

The wheeled monolith above is the 2013 Rolls-Royce Phantom Extended Wheelbase - a rolling demonstration of the real definition of "More." For that reason we can use it as a symbol of the firm's sales, which have not only achieved 'more' for the past three years but have also broken company records. Adding to its record-setting years in 2010 and 2011, the Goodwood-based carmaker moved 3,575 units, an increase of 38 over the year before.
The US retook its crown as the greatest consumers of Rolls-Royces, snagging it back from China. Other market movers were the Middle East, where sales rose 26 percent, Mainland Europe - the same place where mass-market makers are drowning in woe and inventory - that rose by 21 percent, and the Asia Pacific region and its 18-percent rise. Rolls-Royce is probably making more money on its cars, too, with bespoke uptake reaching 95 percent on the 10-year-old Phantom line and 73 percent for the Ghost line.
With a just-refreshed lineup and one or perhaps two more models coming, the indicators for more upward sales movement are strong, even if we don't know how soon the new models will arrive. For 2012, the brand that sells more cars above $200,000 than any other proved the saying that storms can't affect you when you live above the clouds. The press release below has more to say about the record year.

Rolls-Royce to auction one-off 115th birthday Phantom

Rolls-Royce and RM Sotheby's has announced a partnership amidst an expected luxurious environment, with a five-course dinner at Sotheby's redesigned 90,000-plus-square-foot New York City headquarters. As part of Rolls-Royce's 115th birthday celebration (the official date was May 4), the two announced a one-off, bespoke 2020 Rolls-Royce Phantom will be auctioned off this fall exclusively on Sotheby's online auction service. The lead image shows an early-stage sketch of what the special-edition Phantom could look like. There are extremely limited details about the car, but Rolls-Royce confirmed it will be red. It will also include "an original hand-crafted leather work of art" as part of the interior. We expect this to be in the same vein as the dashboard inlays and hand-stitching we've seen in past bespoke Rolls-Royces. Because the one-off car will be honoring a birthday, we wouldn't be surprised if it featured several indicators that mark the occasion. Think numbered door sills, treadplates, dashboard or console plaques, and possibly special-edition badges. This, of course, is speculation, but these are often features on these types of vehicles. The base price of a Rolls-Royce Phantom is approximately $450,000, and when we first tested the uber-luxe personal limo, it reached as high as about $650,000. And that was just a "regular" Phantom. As a guaranteed collector's item, a set price for this vehicle would likely cost significantly more. But its price is not set, as it will be sold through RM Sotheby's online auction. It seems likely that this thing could easily tick right past $1 million. Rolls-Royce said the car will be auctioned in the fall but gave no specific dates. We'll provide updates as soon as we get 'em. Related Video:

Rolls-Royce design chief Giles Taylor leaves the company

Another surprise executive departure on the sceptred isle: Rolls-Royce design chief Giles Taylor has left the car company and the parent BMW Group. Rolls-Royce's 52-word statement on Taylor's sudden exit said only that Taylor departed "to pursue alternative business interests." The news comes three days after Lotus CEO Jean-Marc Gales abruptly quit to become CEO of an English classic car restorer. Taylor leaves less than a month after Rolls-Royce introduced its brand-redefining Cullinan SUV, and before the auto show season where he would have been expected to lead the discussion on the Cullinan's genesis and detailing. According to his LinkedIn page, Taylor began his career with five years as an exterior designer at Peugeot, then graduated to a 14-year stint as chief designer at Jaguar; among other projects, he led the interior design of the 2003 Jaguar XJ before becoming chief exterior designer of the 2009 XJ. He moved from Coventry to Cheshire in 2011, becoming head of exterior design at Rolls-Royce. Just one year into the job, former director of design Ian Cameron left the company, and Taylor took over in 2012. His tenure has included the creation of retail products like the new Phantom and Dawn, one-offs like the Sweptail, concepts like the Next 100, and even a bespoke Paddington Bear. Rolls-Royce says it will announce a new designer "in due course." If the automaker looks in-house, it could tap Pavle Trpinac, now a senior exterior designer credited with the lines on the Wraith and the latest Phantom. Related Video: Image Credit: Rolls-Royce Hirings/Firings/Layoffs Rolls-Royce Luxury jean-marc gales giles taylor