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Rolls-Royce unveils new bespoke Phantom 'Iridescent Opulence'

The Rolls-Royce Phantom is already a fairly solid symbol of conspicuous consumption, but its Bespoke program churns out cars that push the envelope even further. The latest, a feather-and-fleck adorned model dubbed "Iridescent Opulence," certainly checks those boxes.  While Bespoke creations generate buzz with regularity, Rolls-Royce called this one out in particular because it shows off what its designers can do with otherwise "empty" space in the cabin. In this case, the party piece is on the dash, but that's not what the British super-luxe company is calling it. Here it is, straight from Rolls: THE GALLERY   An understanding that the marque’s patrons are increasingly collectors of fine and contemporary art led the Rolls-Royce Design Team to create a space in which to curate and to commission, to exhibit, admire and reflect. A space aptly named ‘The GalleryÂ’, is an application of glass that runs uninterrupted across the fascia of Rolls-Royce Phantom, providing an unprecedented opportunity to present artwork within your car. Assembled in a highly technical Clean Room at the Home of Rolls-Royce in Goodwood, England – a sterile environment within which delicate and highly Bespoke items can be assembled, from a simple application of wood or metal, to a more complex use of materials not normally viable in an automotive context –  ‘The GalleryÂ’ extends the patronÂ’s experience of curation with the marque to a new realm. See? It's not a dashboard; it's an exhibition space. Here, it's used to show off a collection of more than three thousand tail feathers. Yep, feathers. Sustainably sourced, Rolls-Royce insists, but still pretty, and draped over a 3D-printed shape designed to emulate the musculature of a bird wing, so you can pretend those peacocks (we're spitballing here) were absorbed by the machine, rather than slaughtered so their fluffy bits could adorn it.  Feathers and additively manufactured materials are only the tip of the iceberg for these new gallery concepts, Rolls-Royce says, so we expect to see more like this in the future. Just, you know, one at a time. Rolls-Royce Phantom 'Iridescent Opulence' View 13 Photos

Grey Poupon's Pardon Me Lost Footage ad airs during Oscars

Those of you that took our tip and tuned in for last night's Academy Awards may have caught the latest iteration of the famous Grey Poupon commercials, featuring a pair of Rolls-Royce sedans and their condiment-loving stewards. The update to the 1981 commercial was only shown in part on television, however, as the mustard company directed viewers to its website to see the entirety of the Lost Footage spot. Of course if you didn't bother then, you can just scroll down to see the full-length two-minute commercial here.
As you're viewing, note that the Grey Poupon marketers did not, it would appear, get official sanction from Rolls-Royce this time around. While the Rollers in the commercial have all sorts of James Bond-like accouterments, they don't appear to have the official Spirit of Ecstasy hood ornaments, for example, and they have restyled lights and grilles. Check out the new spot below, and see if it stacks up to the iconic Pardon Me original.

Recharge Wrap-up: Google Street View maps gas leaks, Rolls-Royce helps kids build electric racer

Google Street View is looking for gas leaks. Natural gas leaks are not only extremely dangerous, they're a terrible waste of resources and, as a greenhouse gas, a threat to the environment. Unfortunately, with the decaying infrastructure in many of America's older cities, they're pretty common, too. That's why Google is teaming up with the Environmental Defense Fund to map gas leaks. With sensors attached to the Street View cars, they are sniffing out methane leaks and documenting them. So far, they've covered Boston, Staten Island and Indianapolis, with Los Angeles and Syracuse up next. Read more over at Gizmodo. Consumer and environmental groups are calling on the Federal Trade Commission to change the way car advertisements disclose fuel economy. Nine groups, including Sierra Club, Union of Concerned Scientists and Consumers Union, want mpg figures to be clearer and more complete. They have requested that when mpg is advertised, that it includes the EPA's city, highway and combined ratings. They also, among other requests, want mile-per-gallon-equivalent ratings for electric cars to state that they are for comparative purposes only, and to include separate gas and electric ratings for plug-ins and range extended EVs. See what else the groups have requested at Kicking Tires. Rolls-Royce has a new electric car, and it's not the 102EX. The luxury automaker worked with a group of elementary school students in the UK to build an electric car for the IET Formula Goblin project, where students build and race their own electric "car." Rolls-Royce lent the 9, 10 and 11 year-olds a bit of engineering and manufacturing assistance to build the car, which they then raced at the Goodwood Motor Circuit. Read more at World Car Fans, or check out the press release, below. ROLLS-ROYCE SUPPORTS LOCAL PRIMARY SCHOOL'S RACING DEBUT A team of school children mentored and supported by Rolls-Royce Motor Cars successfully completed the Greenpower IET Formula Goblin race at the Goodwood Motor Circuit on Sunday. The group of 10 boys and girls from Years 5 and 6 built and piloted a specially developed electric car in a race against teams from schools across the UK. 'Team March', from the March CE Primary School adjacent to the Home of Rolls-Royce in Goodwood, finished well up the order and scooped the prize for 'Best Bodywork'.