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Rolls-Royce CEO says demand for luxury cars is recovering

LONDON — The chief executive of Rolls-Royce said demand for his company's luxury cars is rebounding, helped by sales in Asia, and he is optimistic about the outlook for next year after the coronavirus pandemic hit consumer confidence and closed dealerships. Torsten Muller-Otvos said the demand meant Rolls-Royce was the first car company to resume car production in the United Kingdom on May 4. "We see a very fruitful business now coming back from Asia, also Europe is coming back on track, the Americas just delivered an excellent July result and August result," the boss of the BMW-owned Rolls-Royce Motor Cars told Reuters. "I am quite optimistic looking into 2021, particularly on the back of a very strong order bank we have already on our books." Muller-Otvos said his company has no plans to move production out of the United Kingdom because of Brexit. "We are committed to Britain. I would even call us being part of the British industrial crown jewels," he said. "For that reason, Rolls-Royce belongs to Britain."

Mansory-tuned Rolls-Royce Cullinan is dubious decadence

German tuner Mansory doesn't do subtle, but its latest take on the Rolls-Royce Cullinan goes above and beyond in the flamboyance department. It celebrated the opening of its first showroom in Dubai by giving the British SUV a love-it-or-hate-it redesign inside and out. Nearly every part of the Cullinan's exterior has been modified. Mansory installed a full body kit that adds a deeper front bumper with extra air intakes and a splitter, vents chiseled into the fenders, side skirts, a spoiler above the rear window, and a sizeable rear diffuser. Flared wheel arches cover 24-inch forged wheels, and many of the exterior add-ons feature a black, gray, and white finish that almost looks like granite, a resemblance we're guessing is intentional. And, don't look for chrome: The bright bits were made black to give the SUV a more sinister look. Inside, the granite-esque finish appears on most of the trim pieces, and Mansory fitted leather upholstery with a wave-like motif on the door panels and on the center consoles — there are two in the Cullinan. The passenger sitting in the back enjoy individual power-adjustable seats upholstered in different colors, tray tables integrated into the front seatbacks, and an outline of the United Arab Emirates in the headliner. The same outline is stitched into the rear headrests and into the seatbelts, which also gain a white Mansory-branded stripe. Mansory didn't publish precise technical specifications, but we know that it didn't leave the drivetrain untouched. It quotes an output of 610 horsepower and 701 pound-feet of torque, while the stock Cullinan's 6.75-liter V12 posts 563 and 627, respectively. Another detail that hasn't been released yet is pricing. But, if you need to ask, odds are you're not the kind of customer that Mansory wants to lure into its showroom. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce to reach 4,000 units this year

Rolls-Royce is, by nature, an exclusive auto marque, but it has been steadily increasing its sales to the point that it could be looking at 4,000 units by the end of this year, setting a new record for the German-owned British automaker.
You don't even need to go back a decade to find Rolls-Royce sales hovering around the 1,000-unit mark. But that was when Goodwood only offered the Phantom saloon. The subsequent addition of the Phantom DHC and Phantom Coupe helped expand its portfolio, enlarged even further by the addition of the Ghost in 2010, by which time total sales were reaching 3,000 units.
The Spirit of Ecstasy marque has been hovering around the 3,500 mark ever since, but with the Wraith now in the mix and its reach extending into growing markets around the world, Autocar reports that global sales could top 4,000 units this year. (Of course that pales in comparison to one-time sister brand Bentley, which topped 10,000 deliveries last year, but Rolls-Royce typically competes at a higher price bracket.)