2015 Ram 3500 4wd Crew Cab 169 Lone Star on 2040-cars

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Ram shows its trucks are for work and play

There are no shortage of pickup trucks at this year's SEMA Show. The popular platform has been ripe for customization for years, so it should come as no shock that Ford, General Motors and Ram are all showing a fair few trucks in Las Vegas. From the Ram camp, we have two offerings - the Ram Sun Chaser and the Ram Dually Case Work Truck.
The Sun Chaser opts for a beach theme, similar to the Fiat 500 Thalassa. Based on the Ram 1500, the Sun Chaser wears Vibrance Orange Blast and Brilliant Black paint, and sports a Mopar roof rack, while the Ram Box system features a water tank and a shower head allowing beach-goers to rinse off before getting back in the truck. A flip-up, seat-back tailgate makes sitting on the back of the truck a bit more comfortable, and it's the kind of cool feature we can see becoming an optional item in the future.
The Sun Chaser mods are rounded out by 17-inch deadlocked wheels, a two-inch lift kit and a Mopar exhaust for the 5.7-liter Hemi V8. The cabin, meanwhile, sports Katzkin leather seats and even more Vibrance Orange Paint.

Ram cutting EcoDiesel option for 1500 pickup

American automakers have no problem selling tons of new trucks every year, but light-duty diesel trucks are going the way of the dinosaurs that power them. Ram announced that 2023 would be the last model year it offers its EcoDiesel powertrain in the Ram 1500. The engine will be available in most configurations of the 2023 truck and can be ordered now. Ram is following Ford’s lead in discontinuing the diesel powertrain option in its full-size truck line. Ford nixed the Powerstroke option for the F-150 in 2021, and once Ram is done, only the Silverado and Sierra will be available with an oil burner option. The GM twins have the advantage of a brand-new Duramax unit, so there will likely be a diesel option on sale there for some time to come. The Ram 1500 was a pioneer in its class, as it was the first half-ton, full-size truck to offer a diesel. The powertrain got a significant overhaul in 2020 after the debut of the all-new fifth-generation Ram trucks. At 3.0-liters, the EcoDiesel V6 produces 260 horsepower and 480 pound-feet of torque.   Slow sales could be part of the decision, but as Ram CEO Mike Koval Jr. noted in the press release, the brand is looking toward electrification. Simplifying its truck lineup allows Ram the opportunity to shift resources to electric truck development. The automaker has confirmed that it will release a battery-electric truck in 2024 and says it will offer electrified options in most vehicle segments by the end of the decade. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2022 Ram Rebel G/T | Take a closer look tailgate and bed

Ram teases a new way to get off the beaten path

File this under "What do we have here?" The Ram Trucks Twitter account posted a 15-second video teasing... well, we have no idea what it is, but it's coming this month. The word "Hiking" appears twice in the video of two hikers coming to a fork in a dirt road, where a sign reads, "Caution, unpaved trail ahead." After that, we're only told that "Life's more fun off the beaten path. An exciting new way to get there is coming soon!" Now you know what we know. But if you happen to know more, feel free to give us some clues in Comments. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Ram Trucks via Twitter, World Car Fans RAM Truck Videos