New Ram 2500 Laramie Crew Cab 4x4 Manual Leather Nav Short Bed L@@k Save!!! on 2040-cars

Auto blog

Truckmakers squabbling over who can sell Jimmy Fallon a pickup

Snagging a celebrity endorsement is a big deal for automakers, as evidenced by the recent efforts of the Detroit Three to try and woo The Tonight Show's newest host, Jimmy Fallon, into one of their trucks.
After announcing during Wednesday night's show that he was in the market for a pickup truck, Fallon set off a firestorm of efforts on Twitter, with both Ford and Chevrolet petitioning the funnyman to test out a truck. According to Ad Age, Ford recommended the King Ranch edition of its next-generation F-150 while the show was still airing. Chevy, meanwhile, waited until the next morning to pitch a Silverado to Fallon.
The winner of this social media feeding frenzy, though, was Ram. Promoting a variation of its "Guts, Glory, Ram" tagline, the Auburn Hills-based manufacturer created the hashtag #GUTSGLORYFallon. It even went so far as to park a Ram 1500 outside 30 Rockefeller Center in New York, where The Tonight Show is filmed. On the back of the Ram sat a sign, reading "Big enough, Jimmy? Test it out," referencing a joke from the Wednesday show.

Ram 3500 Heavy Duty recaptures the torque and maximum towing crowns

Correction: A previous version of this story mistakenly reported the horsepower of the high-output Cummins engine as 400. It actually produces 420 horsepower. The text has been updated to reflect this. Just as supercar builders are in never-ending battles for horsepower and track times, the pickup truck builders pursue torque and towing capacity, two things that the 2021 Ram Heavy Duty has improved enough to earn the coveted "best in class" designation, if only by a bit. The titles go to the Ram 3500 with the high-output version of the turbocharged 6.7-liter Cummins straight-six. Horsepower is seemingly unchanged, but torque is up by 75 pound-feet to 1,075. This increase comes from additional boost from the turbo and additional fuel flow from the fuel injection system. The added torque also bests the Ford Super Duty's 6.7-liter Power Stroke V8 diesel by 25 pound-feet, and the Chevy Silverado HD's 6.6L Duramax V8 by 165. But both V8s beat the Cummins' 420 horsepower; the Ford by 55 and the Chevy by 25. As for towing, the Ram 3500's maximum fifth-wheel towing capacity has increased from 35,100 pounds to 37,100 thanks to a redesigned gooseneck hitch. The new number just tops the Ford F-450 Super Duty's previous record by 100 pounds. It also bests the Silverado 3500HD's best by 1,100 pounds. Ford keeps the conventional tow rating crown (towing from a rear-mounted hitch) at 24,200 pounds with the F-450 compared to the Ram 3500's 23,000 and the Chevy Silverado 3500HD's 20,000. One final update to the 2021 Ram Heavy Duty line is inside the truck. It's now available with a digital rear-view mirror, switchable to a normal mirror. It should be handy for owners who regularly carry loads that obscure the rear window and, in turn, the rear-view mirror. The new Ram Heavy Duty models will be available at dealers this month. Related Video:

Ram ProMaster City getting facelift courtesy of Fiat Doblo?

Our intrepid spy photographers have caught prototypes for a new Fiat Doblo. Now we know what you might be thinking (particularly if you didn't take note of the headline): why would we care about an automaker conducting a facelift on a European cargo van? Normally we wouldn't, only the Fiat Doblo has another name, under which it will be shortly be sold here in America: Ram ProMaster City.
Announced just months ago, the ProMaster City is the smaller counterpart to the Ram ProMaster, which itself is also a rebadged cargo van from Fiat Professional. Think of it as a Chrysler version of the Ford Transit and Transit Connect lineup - European vans being brought Stateside by automakers that operate on both sides of the Atlantic.
But despite the official announcement of the vehicle's pending arrival, we still haven't seen the PMC yet. The disguised Doblo prototypes pictured here appear to be wearing a completely new front end and some cosmetic revisions to their tail ends, too. We can't see anything in the interior, but the fact that it was completely covered up suggests that Fiat is working on overhauling that, as well.