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2020 Ram 1500 Review & Buying Guide | The class home run

The 2020 Ram 1500 is a home run, plain and simple. From the humble Tradesman to the opulent Limited and every flavor in-between, this thoughtfully designed and well-executed truck impresses like none other. It possesses the capability expected of a half-ton pickup and dimensions that pretty much match its competitors, but it consistently goes above and beyond what's expected. Its coil spring rear suspension provides superior ride, handling and trailer control. Its interior is a model of quality, functionality and aesthetics, with user-friendly technology to boot. The breadth of engine options may not match its Chevy and Ford rivals, but the four available are fully competitive with ample power, strong fuel economy and advanced engineering in the form of the eTorque mild-hybrid system. If you're looking for a truck and don't at least consider the Ram, you're doing yourself a disservice. What's new for 2020? The Ram 1500 regains its popular EcoDiesel engine for 2020, although this time around, its main competitors offer similarly powered engines as well. Also new is a Night Edition available for Big Horn and Laramie that adds blacked out trim, badging and wheels (it looks pretty similar to the truck above). The Rebel also gets access to a similarly blacked out appearance package and can also now be equipped with the Safety Group of driver assistance technologies. There are also three new colors. 2019 Ram 1500 Interior View 56 Photos What's the interior and in-car technology like? It's easy to be smitten by the Ram 1500 in its fanciest Longhorn and Limited trim levels, which are bedecked in soft leather, special color schemes and unique styling elements like the Longhorn emblem literally branded into real wood trim. There are unique features like the huge vertically oriented touchscreen and the ventilated reclining back seat. It's easily the most luxurious pickup ever made. Crucially, however, we are actually more impressed by the basic Ram 1500 Tradesman and Big Horn trim levels. While the quality of plastics is typical for the segment (that goes for those ritzy Rams, too), the different textures and attractive design result in a cabin that looks and feels better than trucks that cost a comparable amount or more. For instance, the rich gray cloth upholstery in a Big Horn test truck contributed to a far more premium environment than the one found in a leather-lined 2019 Chevy Silverado. The Ram doesn't just impress aesthetically.

Ram 1500 to get Pentastar V6 option in top-shelf models

Ram has seen such positive customer feedback from its 3.6-liter Pentastar V6 and TorqueFlight eight-speed automatic transmission in the Ram 1500 that it's bringing the powertrain upmarket, and it's now going to be available in truck's Laramie trim level (Laramie Limited pictured above). The new choice means better fuel economy and lower pricing in one of the 1500's higher-end models.
A Ram 1500 Laramie Quad Cab 4x2 with the 3.6-liter Pentastar and eight-speed automatic will retail for $38,775, plus a $1,195 destination charge. It's a savings of over $1,000 over the trim's current starting price.
Ram says the decision to offer the V6 option was customer driven. "Today's V6 engine is a lot stronger than yesterday," said Nick Cappa of Ram Truck media relations to Autoblog. Cappa notes that dealers have reported buyers returning from test drives who can't believe there are only six cylinders operating underhood.

Ram Trucks celebrates 10 years as a standalone brand

In late September 2009, when Fiat still owned just 20 percent of Chrysler, Automotive News reported that Chrysler would turn Dodge Ram pickup trucks into the standalone Ram Trucks brand. On Oct. 5, 2009, the deed became official, so now it's time to celebrate the 10th anniversary — the tin or aluminum anniversary — of when the tagline "Grab Life" became "Guts. Glory. Ram." The truckmaker will let the world know about the milestone with a multimedia marketing campaign under the banner "Power of Innovation" that will run on broadcast and digital channels. The first 60-second spot is called "Power of Innovation" and debuted at the recent Texas State Fair; the Ram Trucks YouTube channel already counts a playlist showing off some of its goodies, with the hashtag #RamDoesThat. Two more 30-second marquee spots called "Bed" and "Hemi" will follow, as well as a series talking to Ram owners about their rigs. Ram Truck Celebrates 10-year Anniversary of Becoming Stand-alone Brand ‘Power of InnovationÂ’ Marketing Campaign multimedia campaign campaign includes three new broadcast videos all-new digital content viewed on RamÂ’s digital and social media channels new content featured on Ram brandÂ’s social series #RamDoesThat Launching with one-minute video called “Power of Innovation,” made debut September at State Fair of Texas spot speaks to how Ram Truck reinvent itself as stand-alone brand “Power of Innovation” 60-second spot will air broadcast this Saturday along with two new 30-second spots, “Bed” and “HEMI” digital content highlights real life Ram truck owners showcasing how features on their Ram truck enable capabilities and experiences in their everyday lives. “Power of Innovation” was created in partnership with the Ram Truck brand the Dallas-based agency The Richards Group. “Bed” and “HEMI” were created in partnership with the Ram Truck brand and the Doner Agency. trucks, ProMaster and ProMaster City vans Tradesman, Express, Big Horn/Lone Star, Rebel, Laramie Longhorn and Limited emerging as standalone brand October 2009 reclining rear seats, multi-link coil spring rear suspension, active-level four-corner air suspension, active air dam, mild-hybrid eTorque engine options, thermal axle technology, RamBox cargo management system and multifunction tailgate 2009 RamBox cargo management system.