2024 Ram 2500 Big Horn Crew Cab 4x4 6'4 Box on 2040-cars

Auto blog

Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

2020 Ram 2500 in minimal camouflage reveals lights, grille

The folks at FCA have kept the next-generation Ram Heavy Duty trucks well-covered up to now. Now, we finally get to see an example of the truck with minimal vinyl wrap camouflage, giving us our best look yet at the 2020 Ram 2500. It has a number of design cues taken from Ram 1500, but it has a number of distinct differences. At the front, we have a pretty clear look at the 2500's fascia. The grille shares the same non-crosshair design of the 1500. It's flanked by wide headlights, and there's a chrome line that runs along the tops of the headlights and wraps around the top of the grille. Unlike the 1500, the 2500's grille is much taller, sticking way up above the headlights. It also retains the slightly trapezoidal shape. The headlights also have turn signals that protrude from below. The rest of the truck is still relatively well-covered. One key detail we can make out is the taillights, which appear to be the same as those used on the 2019 Ram 1500 Tradesman. As such, the bed will likely share cues with the 1500, such as the molded belt line low on the bedsides. Past spy photos have also revealed that the 2500 will also share the 1500's sharp interior. We're expecting to hear more about the heavy duty Ram in the next few months. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2020 Ram 2500 View 24 Photos Image Credit: SpiedBilde Spy Photos RAM Truck

1968 Dodge D200 'Lowliner' adds low-down diesel torque to a lowrider

When Mopar does a custom classic car, it's always spectacular, whether it's a Dodge muscle car like the 1,000-horsepower Super Charger or the monster Jeep Five-Quarter off-road pickup. For SEMA this year, Mopar skipped another Dodge sports coupe in favor of a 1968 Dodge D200 pickup truck done up as a lowrider, but with a twist. Or more accurately, with lots of twist. Under the gorgeous candy red metallic body is a 5.9-liter 24-valve Cummins turbodiesel straight-six. It makes an estimated 325 horsepower and 610 pound-feet of torque, and it's paired with a six-speed manual transmission. Representatives from Chrysler estimated the weight of the engine and transmission alone at 1,100 pounds. The diesel engine's power goes to the rear wheels, which are 22 inches in diameter and 11 inches wide with fat 325-mm tires. The front wheels are a tad narrower at 9.5 inches. 1968 Dodge D200 View 7 Photos As cool as the powertrain is, the exterior and the interior of the truck can't be ignored. This generation of Dodge pickup is already intriguing with its distinct character line with a little kink at the end and ribbed and louvered hood. These unique styling cues are accented now that Dodge removed various other details from the body such as the door handles, metallic trim and such. The bumpers were also reshaped to better fit the contours of the body, and the front wheels were pushed forward to reduce the long overhang of the stock truck. The bumpers, grille, and "smoothie" style alloy wheels were also painted in a solid cream color rather than chrome, which both accents the deep red body and gives the truck a more workmanlike feel, as low-trim cars typically had painted trim instead of chrome or stainless steel. The red paint also features subtle Cummins logos on the fenders and Dodge block lettering on the tailgate. The interior continues the simple and classy theme. The original bench seat remains, but with saddle brown leather upholstery. Leather trim has been added throughout, and exposed metal parts have been painted in the same color as the exterior. Simple gray cloth floor mats cover the bottom of the cab, and the instrument panel uses new Mopar gauges in a machine-turned metal housing. The original steering wheel remains, but a custom shifter with red Cummins shift knob sticks through the floor.