2023 Ram 2500 Big Horn on 2040-cars

Auto blog

Ram introduces 33-mpg Tradesman HFE EcoDiesel

Ram announced Tuesday that its 2021 1500 Tradesman HFE EcoDiesel trim goes toe-to-toe (tow-to-tow?) with the segment's most efficient diesels, offering 23 mpg in the city, 33 mpg on the highway and 26 mpg combined. That's good enough for a first-place tie in the segment, as those numbers now match those of Chevy's Silverado 1500 with the 3.0-liter Duramax oil-burner.  "Ram is committed to innovation and powertrain leadership, and as the no-compromise benchmark for efficiency and performance, we continue to listen to customer input by offering unsurpassed fuel economy," said Ram boss Mike Koval Jr. "The Ram 1500 is America’s most powerful half-ton diesel pickup with 480 lb.-ft. of torque and the most capable light-duty diesel with towing capability up to 12,560 pounds, and delivers up to 1,000 miles of range on a single tank of fuel." From a glance at Ram's specs table, it appears the HFE EcoDiesel configuration (based on a Crew Cab Tradesman with the 5-foot 7-inch bed) is good for 8,210 pounds of trailering and 1,780 lbs of payload. It's worth noting that the Chevy matches the HFE's fuel economy while also providing more towing capability. You can trade the HFE's small fuel economy gain for a bit more towing capability by going to a 3.92:1 rear axle. That will buy you another 1,700 lbs of towing. Even more towing capacity (specifically, the 12,560 lbs maximum quoted above) comes with the Ram 1500 Quad Cab EcoDiesel.  Standard equipment for the HFE includes 20-inch aluminum wheels, a black grille and bumper cover, a tonneau cover, step rails and some perfectly decent cloth seats. The HFE EcoDiesel is available in one of a whopping two finishes: black or white. Exciting. Ram says the HFE will start to appear on dealer lots in the second quarter, and the truck will start at $43,935 (including $1,695 for destination). Related Video:

2023 Ram ProMaster detailed with many updates

The 2023 Ram ProMaster is here, and it’s sporting a bunch of great upgrades over the outgoing model. Starting on the design front, Ram gave the ProMaster a new (thoughtful) front end. The headlights are positioned out of the collision zone in a direct frontal crash now to save them in the event of an accident. Plus, the bumper has an integrated step that allows you to step up and either clean the windshield or swap wiper blades far easier. The headlights themselves are also improved. Standard halogen lights provide 15% more range of light, and optional LED headlights provide 50% more range. The popularity of black appearance packages has made it into the van world now, too, as this ProMaster is available with exactly that, blacking out grille, badges and wheels. Lastly on the appearance side of things, Ram introduced two new colors: Ceramic Gray and Spitfire Orange. Ram says these colors were designed specifically with its #vanlife customers in mind. Unfortunately, no images of these colors were available upon this storyÂ’s publishing. A new extra-high roof option is available for 2023, adding 10 inches over top of the previous high-roof option. Additionally, Ram is offering a new roll-up door in case that would fit a customerÂ’s lifestyle better than a traditional rear door. ItÂ’s made of anodized aluminum to be easier to use. There are 19 configurations available in total for the 2023 ProMaster including three roof heights, three wheelbases and four vehicle lengths. Every single one of them will come equipped with the Pentastar V6 (just like before) that makes 276 horsepower and 250 pound-feet of torque. All of the vans are also front-wheel drive only. And lest you forget, Ram is still planning on releasing its electric ProMaster in 2023 — Amazon will be taking delivery of thousands of those electric vans next year. Interior and tech upgrades are aplenty for the 2023 ProMaster. For example, the ProMaster uses the latest Uconnect 5 infotainment system. The standard display is a 7-inch screen, but you can tack on an optional 10-inch screen. That means it has wireless Apple CarPlay and wireless Android Auto. You can spec a wireless phone charger, and the interior features both USB-A and USB-C ports. Safety and convenience features are made readily available. Standard safety equipment includes collision warning, crosswind assist, drowsiness detection and traffic sign recognition.

Ram recreates 'Washington Crossing the Delaware' with SI Swimsuit models

America may have been founded on the overthrow of British rule, on revolution against tyranny and the rejection of over-taxation without representation. But these days, you might argue that America is more about things like pickup trucks and swimsuit models. Fortunately you needn't choose between the founding principles and modern obsessions with this latest promo from Ram. Sports Illustrated brought together a coven of its finest (and we do mean finest) swimsuit models and set them adrift upon the frozen Delaware River atop a wooden barge with a Ram 1500 pickup towing a row boat, recreating Emanuel Leutze's famous painting, "Washington Crossing the Delaware." And just why did they go through all the trouble? Because freedom, that's why. (Be forewarned, though, that the video is not strictly safe for work, what with all the scantily clad revolutionaries and what have you.) News Source: Ram via YouTube Celebrities Marketing/Advertising RAM Videos sports illustrated swimsuit edition